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Chapter 13 Media accessibility specialists

  • Elena Di Giovanni and Francesca Raffi
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Handbook of the Language Industry
This chapter is in the book Handbook of the Language Industry

Abstract

Media accessibility services and research refer primarily to persons with disabilities. Therefore, they require a thorough knowledge and consideration of their needs and capabilities. In the “turns” of media accessibility research, the first one has revolved around the primary end users and their full recognition, which has then spurred a number of studies on comprehension, appreciation and reception. A currently important turn is concerned with media accessibility professionals at many levels: their competences, ad hoc training, professional recognition, the dedicated tools and their applications. All these issues are at the core of a lively debate across the world, as no homogeneity seems to be visible. Nonetheless, there is increasing demand for accessibility professionals, in various media fields. After analysing a number of currently available training programmes, this chapter reports on the results of a questionnaire conducted among media access companies and institutions, across the EU and in the UK. The aim is to map the competences that are required of accessibility professionals, the tasks they are called to perform, the tools they use and, last but not least, the participation of persons with different abilities in the whole process of design, testing and evaluation of media access services.

Abstract

Media accessibility services and research refer primarily to persons with disabilities. Therefore, they require a thorough knowledge and consideration of their needs and capabilities. In the “turns” of media accessibility research, the first one has revolved around the primary end users and their full recognition, which has then spurred a number of studies on comprehension, appreciation and reception. A currently important turn is concerned with media accessibility professionals at many levels: their competences, ad hoc training, professional recognition, the dedicated tools and their applications. All these issues are at the core of a lively debate across the world, as no homogeneity seems to be visible. Nonetheless, there is increasing demand for accessibility professionals, in various media fields. After analysing a number of currently available training programmes, this chapter reports on the results of a questionnaire conducted among media access companies and institutions, across the EU and in the UK. The aim is to map the competences that are required of accessibility professionals, the tasks they are called to perform, the tools they use and, last but not least, the participation of persons with different abilities in the whole process of design, testing and evaluation of media access services.

Chapters in this book

  1. Frontmatter I
  2. Preface to the Handbooks of Applied Linguistics Series V
  3. Contents VII
  4. Introduction: Contextualizing language industry studies 1
  5. Part 1: Contexts and technological resources
  6. Chapter 1 Charting the language industry: Interview with an industry observer 17
  7. Chapter 2 Evolution of the language industry 33
  8. Chapter 3 The institutional language industry: Intercultural mediation at the European Parliament 49
  9. Chapter 4 Artificial intelligence, automation and the language industry 71
  10. Part 2: The human factor: Professional profiles
  11. Chapter 5 MT developers 101
  12. Chapter 6 Language technology developers 121
  13. Chapter 7 Translation and localization project and process managers 143
  14. Chapter 8 Terminology managers 179
  15. Chapter 9 Revisers and post-editors: The guardians of quality 203
  16. Chapter 10 Video game localizers 225
  17. Chapter 11 Transcreation: Beyond translation and advertising 251
  18. Chapter 12 Audiovisual translators 271
  19. Chapter 13 Media accessibility specialists 295
  20. Chapter 14 Legal translator profiles 321
  21. Chapter 15 Technical translators 349
  22. Chapter 16 Translators in medical and health settings 375
  23. Chapter 17 Heritage tourism translators 403
  24. Chapter 18 Language awareness in humanitarian responses 431
  25. Chapter 19 Distance interpreting as a professional profile 449
  26. Chapter 20 Conference interpreting in AI settings: New skills and ethical challenges 473
  27. Afterword 489
  28. Contributors to this volume 495
  29. Index 501
https://doi.org/10.1515/9783110716047-014

Chapters in this book

  1. Frontmatter I
  2. Preface to the Handbooks of Applied Linguistics Series V
  3. Contents VII
  4. Introduction: Contextualizing language industry studies 1
  5. Part 1: Contexts and technological resources
  6. Chapter 1 Charting the language industry: Interview with an industry observer 17
  7. Chapter 2 Evolution of the language industry 33
  8. Chapter 3 The institutional language industry: Intercultural mediation at the European Parliament 49
  9. Chapter 4 Artificial intelligence, automation and the language industry 71
  10. Part 2: The human factor: Professional profiles
  11. Chapter 5 MT developers 101
  12. Chapter 6 Language technology developers 121
  13. Chapter 7 Translation and localization project and process managers 143
  14. Chapter 8 Terminology managers 179
  15. Chapter 9 Revisers and post-editors: The guardians of quality 203
  16. Chapter 10 Video game localizers 225
  17. Chapter 11 Transcreation: Beyond translation and advertising 251
  18. Chapter 12 Audiovisual translators 271
  19. Chapter 13 Media accessibility specialists 295
  20. Chapter 14 Legal translator profiles 321
  21. Chapter 15 Technical translators 349
  22. Chapter 16 Translators in medical and health settings 375
  23. Chapter 17 Heritage tourism translators 403
  24. Chapter 18 Language awareness in humanitarian responses 431
  25. Chapter 19 Distance interpreting as a professional profile 449
  26. Chapter 20 Conference interpreting in AI settings: New skills and ethical challenges 473
  27. Afterword 489
  28. Contributors to this volume 495
  29. Index 501
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