Abstract
Collecting code-switching data has long been a challenge for sociolinguists, because eliciting naturalistic alternations between one language or variety and another is often pragmatically difficult. Data for the current study comes from a social media thread dedicated to “code-switching”, representing a new way of using online recordings for analysis of sociolinguistic phenomena. In October 2019, a Twitter user posted a Memoji avatar video, soliciting responses that illustrate how individuals “code-switch” between “regular” and “work” voices. Responding users’ decisions about the design of their Memoji images provide sociolinguistic information frequently absent from online data; namely the user’s performance of race, gender, and style. Analysis focuses on prosodic differences between the “regular” and “work” styles for 142 user responses to the original post. Regression models reveal differences between users’ “home voices” and “work voices”; these include different pitch range settings by context, more monotone realizations in the work voices, and rise-fall and fall-rise patterns that differ between contexts. These results provide important information about how the same individuals may employ intraspeaker prosodic differences to construct racialized professional and personal identities. Additionally, they represent a new point of departure for studying the phonetic correlates of racialized style-shifting.
Acknowledgments
I would like to thank the editor, Dan Duncan as well as the anonymous reviewers for their helpful comments. This paper also benefited from earlier feedback from Byron Ahn, Paul Reed, Rachel Steindel Burdin, and the audience of the Linguistic Society of America’s 2021 Annual Meeting. Finally, I would like to thank Emelia Benson Meyer for tirelessly downloading and labeling Memoji files, and for assistance with coding.
Appendix A: Bayesian regression model for ranges ∼ voice × gender, with speaker as a random effect
| Estimate | Estimated error | L-95 % CI | U-95 % CI | |
|---|---|---|---|---|
| Intercept | 83.86 | 3.63 | 76.68 | 90.90 |
| Work voice | 45.52 | 3.71 | 38.22 | 52.80 |
| Gender:male | −34.81 | 6.92 | −48.37 | −21.14 |
| Work voice × gender:male | −8.65 | 6.68 | −21.82 | 4.49 |
Appendix B: Bayesian regression model for Prominences ∼ voice × gender, with speaker as a random effect
| Estimate | Estimated error | L-95 % CI | U-95 % CI | |
|---|---|---|---|---|
| Intercept | 4.15 | 0.03 | 4.08 | 4.21 |
| Work voice | 0.03 | 0.05 | −0/06 | 0.12 |
| Gender:male | 0.01 | 0.06 | −0.10 | 0.12 |
| Work voice × gender:male | 0.01 | 0.08 | −0.15 | 0.15 |
Appendix C: Chi-square tests for level differences by voice and gender
| Gender | Voice | Last | chi2 | df | p-Value | lbl | |
|---|---|---|---|---|---|---|---|
| X-squared | F | H | 1 | 72.9753 | 4 | 0 | 1-5 |
| X-squared1 | F | W | 1 | 104.1877 | 4 | 0 | 1-5 |
| X-squared2 | M | H | 1 | 18.1795 | 4 | 0.0011 | 1-5 |
| X-squared3 | M | W | 1 | 46.9084 | 4 | 0 | 1-5 |
| X-squared4 | F | H | 2 | 91.1332 | 4 | 0 | 2-5 |
| X-squared5 | F | W | 2 | 152.752 | 4 | 0 | 2-5 |
| X-squared6 | M | H | 2 | 16.3083 | 4 | 0.0026 | 2-5 |
| X-squared7 | M | W | 2 | 61.04 | 4 | 0 | 2-5 |
| X-squared8 | F | H | 3 | 88.0467 | 4 | 0 | 3-5 |
| X-squared9 | F | W | 3 | 74.8788 | 4 | 0 | 3-5 |
| X-squared10 | M | H | 3 | 15.7549 | 4 | 0.0034 | 3-5 |
| X-squared11 | M | W | 3 | 5.4775 | 4 | 0.2417 | 3-5 |
| X-squared12 | F | H | 4 | 6.4375 | 4 | 0.1688 | 4-5 |
| X-squared13 | F | W | 4 | 8.1147 | 4 | 0.0875 | 4-5 |
| X-squared14 | M | H | 4 | 43.4786 | 4 | 0 | 4-5 |
| X-squared15 | M | W | 4 | 9.3191 | 4 | 0.0536 | 4-5 |
| X-squared16 | F | H | 5 | 18.7907 | 4 | 0.0009 | 5-5 |
| X-squared17 | F | W | 5 | 36.5427 | 4 | 0 | 5-5 |
| X-squared18 | M | H | 5 | 12.19 | 4 | 0.016 | 5-5 |
| X-squared19 | M | W | 5 | 11.5904 | 4 | 0.0207 | 5-5 |
References
Ahn, Byron, Nanette Veilleux, Stefanie Shattuck-Hufnagel & Alejna Brugos. 2021. PoLaR annotation guidelines, version 1.0.Search in Google Scholar
Beckman, Mary E. & Gayle Ayers Elam. 1997. Guidelines for ToBI labelling (version 3, March 1997). Ohio: Ohio State University Research Foundation.Search in Google Scholar
Bell, Alan. 1984. Language style as audience design. Language in Society 13(2). 145–204. https://doi.org/10.1017/s004740450001037x.Search in Google Scholar
Boersma, Paul & David Weenink. 2024. Praat: Doing phonetics by computer, version 6.4.12 [Computer program]. http://www.praat.org/ (accessed 2 May 2024).Search in Google Scholar
Burdin, Rachel S. 2016. Variation in form and function in Jewish English intonation. Columbus: Ohio State University doctoral dissertation.Search in Google Scholar
Burdin, Rachel S., Nicole Holliday & Paul E. Reed. 2018. Rising above the standard: Variation in L+ H* contour use across 5 varieties of American English. In Proceedings of the 9th international conference on speech prosody, 354–358. Baixas, France: International Speech Communication Association.10.21437/SpeechProsody.2018-72Search in Google Scholar
Burdin, Rachel S., Nicole R. Holliday & Paul E. Reed. 2022. American English pitch accents in variation: Pushing the boundaries of mainstream American English-ToBI conventions. Journal of Phonetics 94. https://doi.org/10.1016/j.wocn.2022.101163.Search in Google Scholar
Bürkner, Paul-Christian. 2017. brms: An R package for Bayesian multilevel models using Stan. Journal of Statistical Software 80. 1–28. https://doi.org/10.18637/jss.v080.i01.Search in Google Scholar
Demby, Gene. 2013. How code-switching explains the world. NPR. https://www.npr.org/sections/codeswitch/2013/04/08/176064688/how-code-switching-explains-the-world (accessed 12 December 2024).Search in Google Scholar
Google Trends. 2024. Code-switching. https://trends.google.com/trends/explore?date=all&geo=US&q=code%20switching&hl=en (accessed 22 February 2024).Search in Google Scholar
Grieser, Jessica A. 2015. The language of professional blackness: African American English at the intersection of race, place, and class in southeast. Washington, DC. Washington: Georgetown University doctoral dissertation.Search in Google Scholar
Holliday, Nicole. 2016. Intonational variation, linguistic style and the Black/Biracial experience. New York: New York University doctoral dissertation.Search in Google Scholar
Holliday, Nicole. 2021. Prosody and sociolinguistic variation in American Englishes. Annual Review of Linguistics 7. 55–68. https://doi.org/10.1146/annurev-linguistics-031220-093728.Search in Google Scholar
Holliday, Nicole. 2023. Quantifying prosodic variation in AAE as a function of gender and interlocutor using the PoLaR framework. In Radek Skarnitzl & Jan Volín (eds.), Proceedings of the 20th international congress of phonetic sciences – ICPhS 2023, 3730–3734. Prague: International Phonetic Association.Search in Google Scholar
Holt, Yolanda F. & Balaji Rangarathnam. 2018. F0 declination and reset in read speech of African American and White American women. Speech Communication 97. 43–50. https://doi.org/10.1016/j.specom.2018.01.001.Search in Google Scholar
John, Kenesma D., Taryrn T. C. Brown & Ebonie S. Bennett. 2024. Brown skin girl: Mapping negotiations of colorism, digital resistance, and Black girlhood. Journal of Educational Studies and Multidisciplinary Approaches 4. 49–68. https://doi.org/10.51383/jesma.2024.98.Search in Google Scholar
Jun, Sun-Ah & Christina Foreman. 1996. Boundary tones and focus realization in African American intonation. In Paper presented at the 3rd Joint Meeting of the Acoustical Society of America and the Acoustical Society of Japan, Honolulu, Hawaii, December 2–6.Search in Google Scholar
Karlis, Nicole. 2018. Apple’s “Memoji” speak to the psychology of why humans love our digital avatars. In Salon. https://www.salon.com/2018/06/05/apples-memoji-speak-to-the-psychology-of-why-humans-love-personalized-digital-avatars/ (accessed 19 December 2024).Search in Google Scholar
King, Sharese. 2020. From African American Vernacular English to African American language: Rethinking the study of race and language in African Americans’ speech. Annual Review of Linguistics 6. 285–300. https://doi.org/10.1146/annurev-linguistics-011619-030556.Search in Google Scholar
Labov, William, Sharon Ash, Maya Ravindranath, Tracey Weldon, Maciej Baranowski & Naomi Nagy. 2011. Properties of the sociolinguistic monitor 1. Journal of Sociolinguistics 15(4). 431–463. https://doi.org/10.1111/j.1467-9841.2011.00504.x.Search in Google Scholar
Li, Aini, Ruaridh Purse & Nicole Holliday. 2022. Variation in global and intonational pitch settings among black and white speakers of Southern American English. Journal of the Acoustical Society of America 152(5). 2617–2628. https://doi.org/10.1121/10.0014906.Search in Google Scholar
Lippi-Green, Rosina. 1997. English with an accent: Language, ideology and discrimination in the United States. New York: Routledge.Search in Google Scholar
McLarty, Jason. 2018. African American language and European American English intonation variation over time in the American South. American Speech: A Quarterly of Linguistic Usage 93(1). 32–78. https://doi.org/10.1215/00031283-6904032.Search in Google Scholar
Nalborczyk, Ladislas, Cédric Batailler, Hélène Lœvenbruck, Anne Vilain & Paul-Christian Bürkner. 2019. An introduction to Bayesian multilevel models using brms: A case study of gender effects on vowel variability in standard Indonesian. Journal of Speech, Language, and Hearing Research 62(5). 1225–1242. https://doi.org/10.1044/2018_jslhr-s-18-0006.Search in Google Scholar
Nielsen, Rasmus. 2012. Reassembling ethnicity: Stylistic variation in African American English prosody. Washington: Georgetown University doctoral dissertation.Search in Google Scholar
Reddy, Sravana & James Stanford. 2015. A web application for automated dialect analysis. In Matt Gerber, Catherine Havasi & Finley Lacatusu (eds.), Proceedings of the 2015 Conference of the North American Chapter of the Association for computational linguistics: Demonstrations, 71–75. Denver, CO: Association for Computational Linguistics.10.3115/v1/N15-3015Search in Google Scholar
Reed, Paul E. 2016. Sounding appalachian:/ai/ monophthongization, rising pitch accents, and rootedness. Columbia: University of South Carolina doctoral dissertation.Search in Google Scholar
Rickford, John R. & Faye McNair-Knox. 1994. Addressee-and topic-influenced style shift: A quantitative sociolinguistic study. Sociolinguistic perspectives on register 235. 276.10.1093/oso/9780195083644.003.0011Search in Google Scholar
Sloan, Luke, Jeffrey Morgan, William Housley, Matthew Williams, Adam Edwards, Pete Burnap & Omer Rana. 2013. Knowing the tweeters: Deriving sociologically relevant demographics from Twitter. Sociological Research Online 18(3). 74–84. https://doi.org/10.5153/sro.3001.Search in Google Scholar
Thomas, Eric R. 2015. Prosodic features of African American English. In Sonja Lanehart (ed.), The Oxford handbook of African American language, 420–438. Oxford: Oxford University Press.Search in Google Scholar
© 2025 Walter de Gruyter GmbH, Berlin/Boston
Articles in the same Issue
- Frontmatter
- Editorial
- Editorial 2025
- Research Articles
- Vowel formant track normalization using discrete cosine transform coefficients
- Asymmetry in French speech-in-noise perception: the effects of native dialect and cross-dialectal exposure
- Direct pseudo-partitives in US English
- A baseline for object clitic climbing in Italian
- Semantic granularity in derivation
- Shared processing strategies as a mechanism for contact-induced change in flexible constituent order
- The (non)canonical status of the ka- passive in Balinese
- A comparative study of 时 si 2 /shi 2 in Meixian Hakka and Ancient Chinese using the Minimalist Program
- A quantitative method for syntactic gradience: words, phrases, and the constructions in between
- Yeah, but how? Operationalizing the functions of the discourse-pragmatic marker yeah
- Hotspots for acoustic politeness in Korean and Japanese deferential speech
- How fast is fast and how slow is slow in mental simulation? Two rating studies on Estonian speed adverbs
- Discourse effects in processing Chinese reflexive pronouns
- Attitudinal negotiation: the analysis of online commentary videos about an international event on Chinese social media platform bilibili.com
- Crosslinguistic constructions and strategies: where do concessive conditionals fit in?
- Recurring patterns in tone (chain) shift
- Null pronoun interpretation probed via thematic role ambiguity: a case in Korean
- Experimental investigation on quantifier scope in Chinese relative clauses
- Sensitivity to honorific agreement: a window into predictive processing
- The negative concord illusion: an acceptability study with Czech neg-words
- Expletive negation in Italian temporal clauses: an acceptability judgement and a self-paced reading study
- Effects of information structure on pronoun resolution: the number of pronouns matters
- The cognitive processing of nouns and verbs in second language reading: an eye-tracking study
- Comprehension of conversational implicatures in L3 Mandarin
- Effects of crosslinguistic influence in definiteness acquisition: comparing HL-English and HL-Russian bilingual children acquiring Hebrew
- Multimodal language processing in school-aged Mandarin-speaking children: the role of beat gesture in enhancing memory for discourse information
- My Memoji, my self: prosodic correlates of online performed code-switching via avatar
- Gender effects in Mandarin creaky voice evaluation: a matched-guise study
- Narrating the doctoral journey on Chinese social media: chronotopes and scales in user interaction on Xiaohongshu
- Salient Language in Context (SLIC): a web app for collecting real-time attention data in response to audio samples
- Children’s emerging sociolinguistic expectations around social roles: a triangulated approach
- Situating speakers in change: a methodology for quantifying degree and direction of change over the lifespan
- Testing the effect of speech separation on vowel formant estimates
- Researching dialects with high school students: a citizen science approach
- Sociolinguistic research projects as brands
- Do readers perceive various types of knowledge expressed through evidentials in news reports with different degrees of certainty?
- Quantitative relationship between distribution of sentence length and dependency distance in Spanish
- Large corpora and large language models: a replicable method for automating grammatical annotation
- Using ATLAS.ti for constructing and analysing multimodal social media corpora
- Exploring the effect of semantic diversity on boundary permeability in verb/noun heterosemy using deep contextualized word embedding
- Communicative pressures influence the use of adverbs as well as adjectives: evidence from a crosslinguistic investigation
- Non-signers favor two-handed gestures when expressing inherently plural meanings
- Encoding Chinese metaphorical motion: a typological perspective
- Frequency does not predict the processing speed of multi-morpheme sequences in Japanese
- Did he lead monologues or did he talk to himself? How typological distance between source and target language influences the preservation of metaphorical mappings in translation
- How long is too long? Production-internal and communicative constraints in the coding of conditionality in Spanish
- Long English objects and short Chinese objects: language diversity shaped by cognitive universality
- Corrigendum
- Corrigendum to: Sign recognition: the effect of parameters and features in sign mispronunciations
Articles in the same Issue
- Frontmatter
- Editorial
- Editorial 2025
- Research Articles
- Vowel formant track normalization using discrete cosine transform coefficients
- Asymmetry in French speech-in-noise perception: the effects of native dialect and cross-dialectal exposure
- Direct pseudo-partitives in US English
- A baseline for object clitic climbing in Italian
- Semantic granularity in derivation
- Shared processing strategies as a mechanism for contact-induced change in flexible constituent order
- The (non)canonical status of the ka- passive in Balinese
- A comparative study of 时 si 2 /shi 2 in Meixian Hakka and Ancient Chinese using the Minimalist Program
- A quantitative method for syntactic gradience: words, phrases, and the constructions in between
- Yeah, but how? Operationalizing the functions of the discourse-pragmatic marker yeah
- Hotspots for acoustic politeness in Korean and Japanese deferential speech
- How fast is fast and how slow is slow in mental simulation? Two rating studies on Estonian speed adverbs
- Discourse effects in processing Chinese reflexive pronouns
- Attitudinal negotiation: the analysis of online commentary videos about an international event on Chinese social media platform bilibili.com
- Crosslinguistic constructions and strategies: where do concessive conditionals fit in?
- Recurring patterns in tone (chain) shift
- Null pronoun interpretation probed via thematic role ambiguity: a case in Korean
- Experimental investigation on quantifier scope in Chinese relative clauses
- Sensitivity to honorific agreement: a window into predictive processing
- The negative concord illusion: an acceptability study with Czech neg-words
- Expletive negation in Italian temporal clauses: an acceptability judgement and a self-paced reading study
- Effects of information structure on pronoun resolution: the number of pronouns matters
- The cognitive processing of nouns and verbs in second language reading: an eye-tracking study
- Comprehension of conversational implicatures in L3 Mandarin
- Effects of crosslinguistic influence in definiteness acquisition: comparing HL-English and HL-Russian bilingual children acquiring Hebrew
- Multimodal language processing in school-aged Mandarin-speaking children: the role of beat gesture in enhancing memory for discourse information
- My Memoji, my self: prosodic correlates of online performed code-switching via avatar
- Gender effects in Mandarin creaky voice evaluation: a matched-guise study
- Narrating the doctoral journey on Chinese social media: chronotopes and scales in user interaction on Xiaohongshu
- Salient Language in Context (SLIC): a web app for collecting real-time attention data in response to audio samples
- Children’s emerging sociolinguistic expectations around social roles: a triangulated approach
- Situating speakers in change: a methodology for quantifying degree and direction of change over the lifespan
- Testing the effect of speech separation on vowel formant estimates
- Researching dialects with high school students: a citizen science approach
- Sociolinguistic research projects as brands
- Do readers perceive various types of knowledge expressed through evidentials in news reports with different degrees of certainty?
- Quantitative relationship between distribution of sentence length and dependency distance in Spanish
- Large corpora and large language models: a replicable method for automating grammatical annotation
- Using ATLAS.ti for constructing and analysing multimodal social media corpora
- Exploring the effect of semantic diversity on boundary permeability in verb/noun heterosemy using deep contextualized word embedding
- Communicative pressures influence the use of adverbs as well as adjectives: evidence from a crosslinguistic investigation
- Non-signers favor two-handed gestures when expressing inherently plural meanings
- Encoding Chinese metaphorical motion: a typological perspective
- Frequency does not predict the processing speed of multi-morpheme sequences in Japanese
- Did he lead monologues or did he talk to himself? How typological distance between source and target language influences the preservation of metaphorical mappings in translation
- How long is too long? Production-internal and communicative constraints in the coding of conditionality in Spanish
- Long English objects and short Chinese objects: language diversity shaped by cognitive universality
- Corrigendum
- Corrigendum to: Sign recognition: the effect of parameters and features in sign mispronunciations