Chapter 6. Developing a corpus-informed tool for Spanish professionals writing specialised texts in English
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María Pérez Blanco
Abstract
This chapter describes the development and use of Promociona-TÉ, a tool for Spanish professionals who need to write herbal tea promotional texts (HTPTs) in English. The tool was developed from a comparable-corpus approach, given the absence of parallel corpora for under-researched domains (Skadiņa et al. 2010) such as HTPTs. It is the result of applying the insights of contrastive linguistic research in the workplace towards overcoming problems of communication (Rabadán 2019). Two analyses were conducted at the rhetorical and lexicogrammatical levels, providing the tool with a prototypical macrostructure of HTPTs together with a pool of drafting lines and a domain-specific bilingual glossary. We conclude by describing three advantages of this text generator over the use of translation, either human or machine.
Abstract
This chapter describes the development and use of Promociona-TÉ, a tool for Spanish professionals who need to write herbal tea promotional texts (HTPTs) in English. The tool was developed from a comparable-corpus approach, given the absence of parallel corpora for under-researched domains (Skadiņa et al. 2010) such as HTPTs. It is the result of applying the insights of contrastive linguistic research in the workplace towards overcoming problems of communication (Rabadán 2019). Two analyses were conducted at the rhetorical and lexicogrammatical levels, providing the tool with a prototypical macrostructure of HTPTs together with a pool of drafting lines and a domain-specific bilingual glossary. We conclude by describing three advantages of this text generator over the use of translation, either human or machine.
Chapters in this book
- Prelim pages i
- Table of contents v
- Corpus resources and tools 1
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Part I. Corpus resources and tools
- Chapter 1. Now what ? 23
- Chapter 2. ZHEN 49
- Chapter 3. Word alignment in a parallel corpus of Old English prose 75
- Chapter 4. Semantic textual similarity based on deep learning 101
- Chapter 5. TAligner 3.0 125
- Chapter 6. Developing a corpus-informed tool for Spanish professionals writing specialised texts in English 147
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Part II. Corpus-based studies and explorations
- Chapter 7. English and Spanish discourse markers in translation 177
- Chapter 8. The discourse markers well and so and their equivalents in the Portuguese and Turkish subparts of the TED-MDB corpus 209
- Chapter 9. Variation of evidential values in discourse domains 233
- Chapter 10. The translation for dubbing of Westerns in Spain 257
- Chapter 11. Generic analysis of mobile application reviews in English and Spanish 283
- Chapter 12. Exploring variation in translation with probabilistic language models 307
- Chapter 13. Binomial adverbs in Germanic and Romance Languages 325
- Index 343
Chapters in this book
- Prelim pages i
- Table of contents v
- Corpus resources and tools 1
-
Part I. Corpus resources and tools
- Chapter 1. Now what ? 23
- Chapter 2. ZHEN 49
- Chapter 3. Word alignment in a parallel corpus of Old English prose 75
- Chapter 4. Semantic textual similarity based on deep learning 101
- Chapter 5. TAligner 3.0 125
- Chapter 6. Developing a corpus-informed tool for Spanish professionals writing specialised texts in English 147
-
Part II. Corpus-based studies and explorations
- Chapter 7. English and Spanish discourse markers in translation 177
- Chapter 8. The discourse markers well and so and their equivalents in the Portuguese and Turkish subparts of the TED-MDB corpus 209
- Chapter 9. Variation of evidential values in discourse domains 233
- Chapter 10. The translation for dubbing of Westerns in Spain 257
- Chapter 11. Generic analysis of mobile application reviews in English and Spanish 283
- Chapter 12. Exploring variation in translation with probabilistic language models 307
- Chapter 13. Binomial adverbs in Germanic and Romance Languages 325
- Index 343
