The primary relevance of subconsciously offered attitudes
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Tore Kristiansen
Abstract
The chapter deals with the role of language-ideological structures in linguistic variation and change at the macro-level of societal life. It argues that we need to construe (conceptualize and operationalize) data collection contexts which allow for a clear distinction between consciously (overtly) and subconsciously (covertly) offered attitudes – because subconsciously offered attitudes appear to be a driving force in linguistic variation and change in a way that consciously offered attitudes are not. The argument is based on evidence from empirical investigations of attitudes and use in the ‘standard vs. non-standard’ dimension in Denmark, and in the ‘national vs. English’ dimension in seven Nordic communities (including the Icelandic, Faroese, Norwegian, Danish, Swedish, Finland-Swedish, and Finnish communities).
Abstract
The chapter deals with the role of language-ideological structures in linguistic variation and change at the macro-level of societal life. It argues that we need to construe (conceptualize and operationalize) data collection contexts which allow for a clear distinction between consciously (overtly) and subconsciously (covertly) offered attitudes – because subconsciously offered attitudes appear to be a driving force in linguistic variation and change in a way that consciously offered attitudes are not. The argument is based on evidence from empirical investigations of attitudes and use in the ‘standard vs. non-standard’ dimension in Denmark, and in the ‘national vs. English’ dimension in seven Nordic communities (including the Icelandic, Faroese, Norwegian, Danish, Swedish, Finland-Swedish, and Finnish communities).
Chapters in this book
- Prelim pages i
- Table of contents v
- Introduction vii
-
Part 1: Theoretical Backgrounds
- Does language regard vary? 3
- REACT – A constructivist theoretic framework for attitudes 37
- Mixing methods in the study of language attitudes 55
-
Part 2: Implicit and/or explicit? When are attitudes “authentic”?
- The primary relevance of subconsciously offered attitudes 87
- Applying the Implicit Association Test to language attitudes research 117
- Implicit attitudes and the perception of sociolinguistic variation 137
-
Part 3: What factors awaken attitudes?
- Got class? Community-shared conceptualizations of social class in evaluative reactions to sociolinguistic variables 159
- Perceived foreign accent as a predicator of face-voice match 175
- Is Moroccan-flavoured Standard Dutch standard or not? On the use of perceptual criteria to determine the limits of standard languages 191
- Attitudes and language detail 219
- Topic Index 243
- Name Index 247
Chapters in this book
- Prelim pages i
- Table of contents v
- Introduction vii
-
Part 1: Theoretical Backgrounds
- Does language regard vary? 3
- REACT – A constructivist theoretic framework for attitudes 37
- Mixing methods in the study of language attitudes 55
-
Part 2: Implicit and/or explicit? When are attitudes “authentic”?
- The primary relevance of subconsciously offered attitudes 87
- Applying the Implicit Association Test to language attitudes research 117
- Implicit attitudes and the perception of sociolinguistic variation 137
-
Part 3: What factors awaken attitudes?
- Got class? Community-shared conceptualizations of social class in evaluative reactions to sociolinguistic variables 159
- Perceived foreign accent as a predicator of face-voice match 175
- Is Moroccan-flavoured Standard Dutch standard or not? On the use of perceptual criteria to determine the limits of standard languages 191
- Attitudes and language detail 219
- Topic Index 243
- Name Index 247
