Mixing methods in the study of language attitudes
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Barbara Soukup
Abstract
Mixed methods research (MMR) is currently on the rise in the social sciences. This paper provides a theoretical discussion and a practical illustration of MMR in the social psychological study of language attitudes. First, I review perceived obstacles to MMR - in particular, the ‘incompatibility thesis’, whereby quantitative and qualitative methods are assumed to clash epistemologically. I propose an alternative account by which qual and quan research on language attitudes can be integrated on a common theoretical basis that holds attitudes to constitute interactionally processed ‘human epistemological constructs’ (HECs). I apply this approach in MMR on Austrian German, where I integrate a qual analysis of language-attitudinal HECs found in discourse data with a quan speaker evaluation experiment designed to corroborate the qual exegesis.
Abstract
Mixed methods research (MMR) is currently on the rise in the social sciences. This paper provides a theoretical discussion and a practical illustration of MMR in the social psychological study of language attitudes. First, I review perceived obstacles to MMR - in particular, the ‘incompatibility thesis’, whereby quantitative and qualitative methods are assumed to clash epistemologically. I propose an alternative account by which qual and quan research on language attitudes can be integrated on a common theoretical basis that holds attitudes to constitute interactionally processed ‘human epistemological constructs’ (HECs). I apply this approach in MMR on Austrian German, where I integrate a qual analysis of language-attitudinal HECs found in discourse data with a quan speaker evaluation experiment designed to corroborate the qual exegesis.
Chapters in this book
- Prelim pages i
- Table of contents v
- Introduction vii
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Part 1: Theoretical Backgrounds
- Does language regard vary? 3
- REACT – A constructivist theoretic framework for attitudes 37
- Mixing methods in the study of language attitudes 55
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Part 2: Implicit and/or explicit? When are attitudes “authentic”?
- The primary relevance of subconsciously offered attitudes 87
- Applying the Implicit Association Test to language attitudes research 117
- Implicit attitudes and the perception of sociolinguistic variation 137
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Part 3: What factors awaken attitudes?
- Got class? Community-shared conceptualizations of social class in evaluative reactions to sociolinguistic variables 159
- Perceived foreign accent as a predicator of face-voice match 175
- Is Moroccan-flavoured Standard Dutch standard or not? On the use of perceptual criteria to determine the limits of standard languages 191
- Attitudes and language detail 219
- Topic Index 243
- Name Index 247
Chapters in this book
- Prelim pages i
- Table of contents v
- Introduction vii
-
Part 1: Theoretical Backgrounds
- Does language regard vary? 3
- REACT – A constructivist theoretic framework for attitudes 37
- Mixing methods in the study of language attitudes 55
-
Part 2: Implicit and/or explicit? When are attitudes “authentic”?
- The primary relevance of subconsciously offered attitudes 87
- Applying the Implicit Association Test to language attitudes research 117
- Implicit attitudes and the perception of sociolinguistic variation 137
-
Part 3: What factors awaken attitudes?
- Got class? Community-shared conceptualizations of social class in evaluative reactions to sociolinguistic variables 159
- Perceived foreign accent as a predicator of face-voice match 175
- Is Moroccan-flavoured Standard Dutch standard or not? On the use of perceptual criteria to determine the limits of standard languages 191
- Attitudes and language detail 219
- Topic Index 243
- Name Index 247
