5 Metaverse: Business Design and Applications
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Eli Noam
Abstract
The metaverse has been described as the next generation of the Internet. Others have dismissed it as hype. To understand and assess the competing assertions, this chapter discusses the new medium’s various dimensions: origins, size and type of activities, business models, and technical and economic constraints. This is followed by an analysis of potential problems, emerging opposition, and policy implications. The conclusion is that although the metaverse as a medium is much over-hyped in the present, it has real potential in the long run as a way to meld people’s physical and digital experiences, and as an option to transact commercially and socially.
Abstract
The metaverse has been described as the next generation of the Internet. Others have dismissed it as hype. To understand and assess the competing assertions, this chapter discusses the new medium’s various dimensions: origins, size and type of activities, business models, and technical and economic constraints. This is followed by an analysis of potential problems, emerging opposition, and policy implications. The conclusion is that although the metaverse as a medium is much over-hyped in the present, it has real potential in the long run as a way to meld people’s physical and digital experiences, and as an option to transact commercially and socially.
Chapters in this book
- Frontmatter I
- Contents V
- List of Contributors IX
- Introduction XVII
- Acknowledgements XXI
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I Digital Transformation in the Workplace
- 1 Innovation: Five Key Strategies to Business Transformation 1
- 2 Position, Genre, and Social Innovation: The Creative Next Step 19
- 3 Data Analytics: Making Organizations Smarter 29
- 4 Artificial Intelligence and the Transformation of the Working Sphere 47
- 5 Metaverse: Business Design and Applications 69
- 6 Remote Working from Home: The Adaptive Organization 81
- 7 The Platformization of Media Information and Entertainment 95
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II Technology Trends and Forecasts
- 8 Smart Cities: The Creative Next Step 121
- 9 Web3: Exploring Technologies, Challenges, and Innovative Applications in the Media and Creative Industries 135
- 10 The Internet of Things 153
- 11 Human-Computer Interaction 169
- 12 OTT Video Streaming: Redefining the Future of Television 183
- 13 Innovation in Public Service Media Organizations 201
- 14 Metaverse: Technology Design Principles and Future Forecasts 217
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III Digital Lifestyle: Social and Business Perspectives
- 15 The Power of Social Media: Shaping the Public Conversation 239
- 16 Cyberbullying and the Power of Social Media 253
- 17 Cybercrime and Organizational Adoption of Cyber Incident Response Planning 271
- 18 Transmedia Storytelling and Innovation 289
- 19 A Critical Analysis of the Current Position of the Brazilian Supreme Court on the Right to Be Forgotten 307
- 20 Playbour in Web3: Cryptogames and Playing to Earn 321
- List of Figures 335
- List of Tables 337
- About the Editor 339
- Index 341
Chapters in this book
- Frontmatter I
- Contents V
- List of Contributors IX
- Introduction XVII
- Acknowledgements XXI
-
I Digital Transformation in the Workplace
- 1 Innovation: Five Key Strategies to Business Transformation 1
- 2 Position, Genre, and Social Innovation: The Creative Next Step 19
- 3 Data Analytics: Making Organizations Smarter 29
- 4 Artificial Intelligence and the Transformation of the Working Sphere 47
- 5 Metaverse: Business Design and Applications 69
- 6 Remote Working from Home: The Adaptive Organization 81
- 7 The Platformization of Media Information and Entertainment 95
-
II Technology Trends and Forecasts
- 8 Smart Cities: The Creative Next Step 121
- 9 Web3: Exploring Technologies, Challenges, and Innovative Applications in the Media and Creative Industries 135
- 10 The Internet of Things 153
- 11 Human-Computer Interaction 169
- 12 OTT Video Streaming: Redefining the Future of Television 183
- 13 Innovation in Public Service Media Organizations 201
- 14 Metaverse: Technology Design Principles and Future Forecasts 217
-
III Digital Lifestyle: Social and Business Perspectives
- 15 The Power of Social Media: Shaping the Public Conversation 239
- 16 Cyberbullying and the Power of Social Media 253
- 17 Cybercrime and Organizational Adoption of Cyber Incident Response Planning 271
- 18 Transmedia Storytelling and Innovation 289
- 19 A Critical Analysis of the Current Position of the Brazilian Supreme Court on the Right to Be Forgotten 307
- 20 Playbour in Web3: Cryptogames and Playing to Earn 321
- List of Figures 335
- List of Tables 337
- About the Editor 339
- Index 341
