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4 Artificial Intelligence and the Transformation of the Working Sphere

  • Bernd W. Wirtz and Tirza F. Müller
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De Gruyter Handbook of Media Technology and Innovation
This chapter is in the book De Gruyter Handbook of Media Technology and Innovation

Abstract

Artificial intelligence (AI) technology is a highly dynamic field that has a huge impact on our working world and thus on our economies and societies in general. This chapter contribution presents in brief the concept and cornerstones of artificial intelligence and how it is being applied across various labor sectors today, as well as the consequences that AI technology may have for workers. In particular, AIbased software automation and robotization are addressed. A brief literature review is presented, on which the further explanations are based. Finally, a conceptual development framework is outlined. The particular challenges of AI-based automation in the working sphere are briefly elaborated and can thus serve as a basis for further research and governance considerations in a variety of affected areas.

Abstract

Artificial intelligence (AI) technology is a highly dynamic field that has a huge impact on our working world and thus on our economies and societies in general. This chapter contribution presents in brief the concept and cornerstones of artificial intelligence and how it is being applied across various labor sectors today, as well as the consequences that AI technology may have for workers. In particular, AIbased software automation and robotization are addressed. A brief literature review is presented, on which the further explanations are based. Finally, a conceptual development framework is outlined. The particular challenges of AI-based automation in the working sphere are briefly elaborated and can thus serve as a basis for further research and governance considerations in a variety of affected areas.

Chapters in this book

  1. Frontmatter I
  2. Contents V
  3. List of Contributors IX
  4. Introduction XVII
  5. Acknowledgements XXI
  6. I Digital Transformation in the Workplace
  7. 1 Innovation: Five Key Strategies to Business Transformation 1
  8. 2 Position, Genre, and Social Innovation: The Creative Next Step 19
  9. 3 Data Analytics: Making Organizations Smarter 29
  10. 4 Artificial Intelligence and the Transformation of the Working Sphere 47
  11. 5 Metaverse: Business Design and Applications 69
  12. 6 Remote Working from Home: The Adaptive Organization 81
  13. 7 The Platformization of Media Information and Entertainment 95
  14. II Technology Trends and Forecasts
  15. 8 Smart Cities: The Creative Next Step 121
  16. 9 Web3: Exploring Technologies, Challenges, and Innovative Applications in the Media and Creative Industries 135
  17. 10 The Internet of Things 153
  18. 11 Human-Computer Interaction 169
  19. 12 OTT Video Streaming: Redefining the Future of Television 183
  20. 13 Innovation in Public Service Media Organizations 201
  21. 14 Metaverse: Technology Design Principles and Future Forecasts 217
  22. III Digital Lifestyle: Social and Business Perspectives
  23. 15 The Power of Social Media: Shaping the Public Conversation 239
  24. 16 Cyberbullying and the Power of Social Media 253
  25. 17 Cybercrime and Organizational Adoption of Cyber Incident Response Planning 271
  26. 18 Transmedia Storytelling and Innovation 289
  27. 19 A Critical Analysis of the Current Position of the Brazilian Supreme Court on the Right to Be Forgotten 307
  28. 20 Playbour in Web3: Cryptogames and Playing to Earn 321
  29. List of Figures 335
  30. List of Tables 337
  31. About the Editor 339
  32. Index 341
https://doi.org/10.1515/9783111145174-004

Chapters in this book

  1. Frontmatter I
  2. Contents V
  3. List of Contributors IX
  4. Introduction XVII
  5. Acknowledgements XXI
  6. I Digital Transformation in the Workplace
  7. 1 Innovation: Five Key Strategies to Business Transformation 1
  8. 2 Position, Genre, and Social Innovation: The Creative Next Step 19
  9. 3 Data Analytics: Making Organizations Smarter 29
  10. 4 Artificial Intelligence and the Transformation of the Working Sphere 47
  11. 5 Metaverse: Business Design and Applications 69
  12. 6 Remote Working from Home: The Adaptive Organization 81
  13. 7 The Platformization of Media Information and Entertainment 95
  14. II Technology Trends and Forecasts
  15. 8 Smart Cities: The Creative Next Step 121
  16. 9 Web3: Exploring Technologies, Challenges, and Innovative Applications in the Media and Creative Industries 135
  17. 10 The Internet of Things 153
  18. 11 Human-Computer Interaction 169
  19. 12 OTT Video Streaming: Redefining the Future of Television 183
  20. 13 Innovation in Public Service Media Organizations 201
  21. 14 Metaverse: Technology Design Principles and Future Forecasts 217
  22. III Digital Lifestyle: Social and Business Perspectives
  23. 15 The Power of Social Media: Shaping the Public Conversation 239
  24. 16 Cyberbullying and the Power of Social Media 253
  25. 17 Cybercrime and Organizational Adoption of Cyber Incident Response Planning 271
  26. 18 Transmedia Storytelling and Innovation 289
  27. 19 A Critical Analysis of the Current Position of the Brazilian Supreme Court on the Right to Be Forgotten 307
  28. 20 Playbour in Web3: Cryptogames and Playing to Earn 321
  29. List of Figures 335
  30. List of Tables 337
  31. About the Editor 339
  32. Index 341
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