Manchester University Press
Introduction: Looking Through a Glass Onion
Abstract
From the perspective of the modern information and communications age, the word 'propaganda' continues to imply something evil. Propaganda is a powerful tool for perpetuating power relationships. The problem in much propaganda theory is that the recipient is felt to be empowered as well, in other words, he or she can reject the messages - provided they can be detected. This book may almost be regarded as a handbook to aid that detection. If war is essentially an organized communication of violence, propaganda and psychological warfare are essentially organized processes of persuasion. The book explains why propaganda and war have always been inextricably connected. The munitions of the mind, like other conventional weapons, have admittedly become more sophisticated with advances in technology, but yesterday's epic poem or painting is really no more than the equivalent of today's propaganda film or television broadcast.
Abstract
From the perspective of the modern information and communications age, the word 'propaganda' continues to imply something evil. Propaganda is a powerful tool for perpetuating power relationships. The problem in much propaganda theory is that the recipient is felt to be empowered as well, in other words, he or she can reject the messages - provided they can be detected. This book may almost be regarded as a handbook to aid that detection. If war is essentially an organized communication of violence, propaganda and psychological warfare are essentially organized processes of persuasion. The book explains why propaganda and war have always been inextricably connected. The munitions of the mind, like other conventional weapons, have admittedly become more sophisticated with advances in technology, but yesterday's epic poem or painting is really no more than the equivalent of today's propaganda film or television broadcast.
Chapters in this book
- Front matter i
- Contents v
- Acknowledgements vii
- Preface to the New Edition viii
- Introduction: Looking Through a Glass Onion 1
-
Part I Propaganda in the Ancient World
- 1 In the Beginning … 19
- 2 Ancient Greece 25
- 3 The Glory that was Rome 35
-
Part II Propaganda in the Middle Ages
- 4 The ‘Dark Ages’ to 1066 51
- 5 The Norman Conquest 62
- 6 The Chivalric Code 67
- 7 The Crusades 73
- 8 The Hundred Years War 81
-
Part III Propaganda in the Age of Gunpowder and Printing
- 9 The Gutenberg Galaxy 87
- 10 Renaissance Warfare 89
- 11 The Reformation and the War of Religious Ideas 97
- 12 Tudor Propaganda 102
- 13 The Thirty Years War (1618-48) 109
- 14 The English Civil War (1642-6) 117
- 15 Louis XIV (1661-1715) 121
-
Part IV Propaganda in the Age of Revolutionary Warfare
- 16 The Press as an Agent of Liberty 129
- 17 The American Revolution 133
- 18 The French Revolution and the Napoleonic Wars 145
- 19 War and Public Opinion in the Nineteenth Century 158
-
Part V Propaganda in the Age of Total War and Cold War
- 20 War and the Communications Revolution 173
- 21 The First World War 176
- 22 The Bolshevik Revolution and the War of Ideologies (1917-39) 198
- 23 The Second World War 208
- 24 Propaganda, Cold War and the Advent of the Television Age 249
-
Part VI The New World Information Disorder
- 25 The Gulf War of 1991 285
- 26 Information-Age Conflict in the Post-Cold War Era 298
- 27 The World after 11 September 2001 315
- 28 Epilogue 320
- Bibliographical Essay 325
- Index 332
Chapters in this book
- Front matter i
- Contents v
- Acknowledgements vii
- Preface to the New Edition viii
- Introduction: Looking Through a Glass Onion 1
-
Part I Propaganda in the Ancient World
- 1 In the Beginning … 19
- 2 Ancient Greece 25
- 3 The Glory that was Rome 35
-
Part II Propaganda in the Middle Ages
- 4 The ‘Dark Ages’ to 1066 51
- 5 The Norman Conquest 62
- 6 The Chivalric Code 67
- 7 The Crusades 73
- 8 The Hundred Years War 81
-
Part III Propaganda in the Age of Gunpowder and Printing
- 9 The Gutenberg Galaxy 87
- 10 Renaissance Warfare 89
- 11 The Reformation and the War of Religious Ideas 97
- 12 Tudor Propaganda 102
- 13 The Thirty Years War (1618-48) 109
- 14 The English Civil War (1642-6) 117
- 15 Louis XIV (1661-1715) 121
-
Part IV Propaganda in the Age of Revolutionary Warfare
- 16 The Press as an Agent of Liberty 129
- 17 The American Revolution 133
- 18 The French Revolution and the Napoleonic Wars 145
- 19 War and Public Opinion in the Nineteenth Century 158
-
Part V Propaganda in the Age of Total War and Cold War
- 20 War and the Communications Revolution 173
- 21 The First World War 176
- 22 The Bolshevik Revolution and the War of Ideologies (1917-39) 198
- 23 The Second World War 208
- 24 Propaganda, Cold War and the Advent of the Television Age 249
-
Part VI The New World Information Disorder
- 25 The Gulf War of 1991 285
- 26 Information-Age Conflict in the Post-Cold War Era 298
- 27 The World after 11 September 2001 315
- 28 Epilogue 320
- Bibliographical Essay 325
- Index 332