De Gruyter Handbook of Coopetition
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About this book
While plenty of research has been undertaken on coopetition – the practice of organisations (of different sizes) collaborating with their competitors in informal and/or formal capacities – the wider business community is still learning about how and why companies join forces with their competitors, as well as the benefits and drawbacks of these strategies.
The De Gruyter Handbook of Coopetition is designed to showcase some novel studies about the ways that coopetition activities are managed by businesses (using a variety of contexts and research methods), the advantages of these strategies, and insights about what can go wrong when competing firms collaborate with one another. The contributors address certain under-researched issues, such as how coopetition operates in internationally oriented arenas (e.g., for exporters), the dark-side of coopetition strategies, measuring the coopetition construct in empirical research, methodological factors for investigating coopetition activities, and much more.
This handbook will benefit academics, postgraduate researchers, students, and practitioners that are interested in the interplay between cooperation and competition.
- Explores the theme of co-opetition from various perspectives, including theoretical, methodological, historical, and temporal, which enhances its depth and applicability.
- Covers all of the essential topics related to co-opetition.
Author / Editor information
James M. Crick is Associate Professor of Marketing and Entrepreneurship at the University of Leicester (United Kingdom) and an Adjunct Professor of Entrepreneurial Marketing at the University of Ottawa (Canada). His research interests are positioned at the marketing/entrepreneurship interface (or entrepreneurial marketing), covering topics such as internationalization activities, collaborative strategies (e.g., coopetition), strategic orientations, and dynamic and evolving business models. His research has been published in leading journals, such as Industrial Marketing Management, the International Small Business Journal, the Journal of International Marketing, the Journal of Business Research, the International Marketing Review, the International Journal of Entrepreneurial Behavior & Research, and Entrepreneurship & Regional Development. In addition to his editorial board duties, he is Associate Editor of the Journal of Strategic Marketing.
Topics
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Frontmatter
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De Gruyter Handbooks in Business, Economics and Finance
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Contents
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List of Contributors
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An Introduction to Coopetition Research
1 - Section 1: Managing Coopetition Strategies
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1 Sensemaking Degrowth for Coopetition Strategies – Evidence from Finland
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2 Managing Coopetition: The Key to Benefiting from a Coopetition Strategy
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3 Knowledge Management in Intraorganizational Coopetition
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4 Strategizing Entrepreneurial Coopetitive Interactions
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5 Understanding the Complexity Between Coopetition and Firm Performance
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6 Synergizing Biodiversity and Big Data: The Rise of Coopetition Strategies
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7 Coopetition Strategies of Small and Medium-Sized Enterprises: An Integrative Framework
157 - Section 2: The Dark-Sides of Coopetition
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8 Inspecting the Diminishing-Returns Effect Between Coopetition and Firm Performance
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9 The Dark Side of Coopetition and Its Implications for Interfirm Coopetitive Relationships
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10 Navigating the AI Frontier in Coopetition: Suggestions on Conceptual Grid, Opportunities, and Tensions
213 - Section 3: Theoretical and Methodological Aspects of Coopetition
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11 Coopetition: Lessons from The Hunger Games Stories
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12 How the Resource-Based View Can Explain Coopetition
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13 Challenges and Remedies for Exploring Coopetition Strategies in Empirical Research
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14 Coopetition: A Meta-Theoretical Lens and a Research Program
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15 Some Comments on the COOP Scale for Measuring the Coopetition Construct
281 - Section 4: Coopetition Activities in Different Regions
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16 Coopetition in the Afrocentric Context
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17 Coopetition and Territory
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18 Coopetitive Dynamics and Innovation in Services: Introduction to Drivers and Outcomes in the Insurance Sector
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19 Implementing Coopetition Within Small Firms in Emerging Economies
349 - Section 5: International Forms of Coopetition
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20 Detecting Coopetition Within the “Grab-and-Go” Strategy in International Alliances
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21 A Paradoxical Model of Coopetition for Fast Internationalizing Smaller Technology-Focused Firms
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List of Figures
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List of Tables
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About the Editor
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Index
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- Manufacturer information:
- Walter de Gruyter GmbH
Genthiner Straße 13
10785 Berlin - productsafety@degruyterbrill.com