30. Love/Break up Letter

Kapitel in diesem Buch

1. Frontmatter i
2. Contents v
3. Preface 1
4. Methods
5. 1. AEIOU 24
6. 2. Affinity Diagram 26
7. 3. Bodystorming 28
8. 4. Brainstorming 30
9. 5. Buy a feature 32
10. 6. Card Sorting 36
11. 7. Co-Design 38
12. 8. Cognitive Walkthrough 40
13. 9. Cognitive Map 42
14. 10. Competitive Analysis 46
15. 11. Contextual Inquiry 48
16. 12. Crazy 8s 50
17. 13. Crowdsourcing 52
18. 14. Cultural Probes 54
19. 15. Customer Journey 56
20. 16. Delphi Survey 60
21. 17. Design Fiction 62
22. 18. Desirability Testing 64
23. 19. Diary Study 66
24. 20. Empathy Map 68
25. 21. Experience Prototyping 72
26. 22. Extreme Users 74
27. 23. Fly-on-The Wall 76
28. 24. Focus Group 78
29. 25. Harris Profile 80
30. 26. Heuristic Evaluation 84
31. 27. How Might We? 86
32. 28. Interview 88
33. 29. Laddering 90
34. 30. Love/Break up Letter 92
35. 31. Persona 96
36. 32. Picture Cards 98
37. 33. Repertory Grid Technique 100
38. 34. Role Playing 102
39. 35. Scenario 104
40. 36. Scenario Mapping 108
41. 37. Stakeholder Analysis 110
42. 38. Storytelling 112
43. 39. Storyboarding 114
44. 40. Survey 118
45. 41. Think-Aloud 120
46. 42. Touchstone Tour 122
47. 43. Tomorrow’s Headlines 124
48. 44. Wizard of Oz 126
49. 45. Word Concept Association 128
50. 46. Zaltman Metaphor Elicitation 130
51. 47. 5 Whys 132
52. Appendix 1. Desirability Testing 135
53. Photo credits 136