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3 THE PACKAGE, PART II Reprogramming the Studio System: The Rise of Open Booking, 1916–1922
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Derek Long
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Kapitel in diesem Buch
- Frontmatter i
- Contents vii
- Illustrations ix
- Introduction 1
- 1 PRECURSORS The Circuits of Show Business: Vaudeville, Legitimate Theater, and the Origins of American Entertainment Distribution, 1800–1920 23
- 2 THE PACKAGE, PART I Programming the Studio System: Packaging in Film Distribution, 1896–1917 61
- 3 THE PACKAGE, PART II Reprogramming the Studio System: The Rise of Open Booking, 1916–1922 89
- 4 SPACE From Franchising to Merchandising: Marketing Films Locally and Nationally, 1914–1923 125
- 5 TIME The Battle for Playdates: Temporally Controlling the Distribution Business, 1921–1925 159
- 6 PRICING What Price Sound? Selling the Percentage Exhibition Contract, 1919–1930 201
- Epilogue 233
- Acknowledgments 239
- Glossary of Distribution Terms 245
- Notes 249
- Bibliography 277
- Index 285
Kapitel in diesem Buch
- Frontmatter i
- Contents vii
- Illustrations ix
- Introduction 1
- 1 PRECURSORS The Circuits of Show Business: Vaudeville, Legitimate Theater, and the Origins of American Entertainment Distribution, 1800–1920 23
- 2 THE PACKAGE, PART I Programming the Studio System: Packaging in Film Distribution, 1896–1917 61
- 3 THE PACKAGE, PART II Reprogramming the Studio System: The Rise of Open Booking, 1916–1922 89
- 4 SPACE From Franchising to Merchandising: Marketing Films Locally and Nationally, 1914–1923 125
- 5 TIME The Battle for Playdates: Temporally Controlling the Distribution Business, 1921–1925 159
- 6 PRICING What Price Sound? Selling the Percentage Exhibition Contract, 1919–1930 201
- Epilogue 233
- Acknowledgments 239
- Glossary of Distribution Terms 245
- Notes 249
- Bibliography 277
- Index 285
