This paper extends standard consumer theory to account for endogenous moral motivation. Building on cognitive dissonance theory, I show how moral values are affected by changes in prices and income. The key insight is that changes in prices and income that lead to higher consumption of an immoral good also affect the moral values held by the consumer so that the good is considered less immoral. A preliminary empirical analysis based on the World Values Survey is consistent with the model's predictions with respect to income.
Contents
- Advances Article
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Requires Authentication UnlicensedEconomic Influences on Moral ValuesLicensedJanuary 25, 2009
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Requires Authentication UnlicensedWhen Does Teacher Licensure Make Sense?LicensedFebruary 3, 2009
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Requires Authentication UnlicensedEffects of Socio-Economic and Input-Related Factors on Polluting Plants' Location DecisionsLicensedMarch 27, 2009
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Requires Authentication UnlicensedVintage Effects and the Diffusion of Time-Saving Technological InnovationsLicensedJune 8, 2009
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Requires Authentication UnlicensedWhere Should we Submit our Manuscript? An Analysis of Journal Submission StrategiesLicensedSeptember 10, 2009
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Requires Authentication UnlicensedBarriers to Competition and Productivity: Evidence from IndiaLicensedSeptember 23, 2009
- Contributions Article
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Requires Authentication UnlicensedAll in the Family: Mental Health Spillover Effects between Working SpousesLicensedFebruary 2, 2009
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Requires Authentication UnlicensedThird-Degree Price Discrimination with Buyer PowerLicensedFebruary 25, 2009
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Requires Authentication UnlicensedUsing the Error in Pre-Election Polls to Test for the Presence of PorkLicensedMarch 5, 2009
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Requires Authentication UnlicensedActing White or Acting Black: Mixed-Race Adolescents' Identity and BehaviorLicensedMarch 5, 2009
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Requires Authentication UnlicensedThe Effects of Mobile Phones and Hands-Free Laws on Traffic FatalitiesLicensedMarch 11, 2009
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Requires Authentication UnlicensedEstimating the Price Effects of Non-Tariff BarriersLicensedMarch 23, 2009
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Requires Authentication UnlicensedThe Impact of Smoking Bans on the Hospitality Industry: New Evidence from Stock Market ReturnsLicensedMarch 25, 2009
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Requires Authentication UnlicensedThe Effect of Price on Pharmaceutical R&DLicensedApril 9, 2009
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Requires Authentication UnlicensedGreat Moderation at the Firm Level? Unconditional vs. Conditional Output VolatilityLicensedMay 6, 2009
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Requires Authentication UnlicensedThe Default-Prone U.S. Toxic Asset Auction PlanLicensedMay 6, 2009
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Requires Authentication UnlicensedProsecutorial Discretion in Mutual Fund Settlement Negotiations, 2003-7LicensedJune 24, 2009
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Requires Authentication UnlicensedToo Cold for a Jog? Weather, Exercise, and Socioeconomic StatusLicensedJune 24, 2009
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Requires Authentication UnlicensedGenetic Tests and Inter-Temporal Screening in Competitive Insurance MarketsLicensedJuly 8, 2009
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Requires Authentication UnlicensedAmerican Idol: Evidence on Same-Race PreferencesLicensedJuly 16, 2009
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Requires Authentication UnlicensedFiscal and Externality Rationales for Alcohol PoliciesLicensedJuly 16, 2009
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Requires Authentication UnlicensedEffects of Environmental Regulation on Economic Activity and Pollution in Commercial AgricultureLicensedJuly 22, 2009
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Requires Authentication UnlicensedThe Political Economy of Agricultural Market Reforms in Developing CountriesLicensedAugust 6, 2009
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Requires Authentication UnlicensedMental Health and Academic Success in CollegeLicensedSeptember 15, 2009
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Requires Authentication UnlicensedAn Efficiency Perspective on the Gains from Mergers and Asset PurchasesLicensedOctober 15, 2009
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Requires Authentication UnlicensedVillage Economies and the Structure of Extended Family NetworksLicensedOctober 15, 2009
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Requires Authentication UnlicensedTobacco Use as Response to Economic Insecurity: Evidence from the National Longitudinal Survey of YouthLicensedNovember 5, 2009
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Requires Authentication UnlicensedBrain Drain and Brain Return: Theory and Application to Eastern-Western EuropeLicensedNovember 10, 2009
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Requires Authentication UnlicensedThe Optimal Policy Combination of the Minimum Wage and the Earned Income Tax CreditLicensedNovember 20, 2009
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Requires Authentication UnlicensedTechnological Diversity and Cost UncertaintyLicensedDecember 1, 2009
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Requires Authentication UnlicensedIntergenerational Mobility of Earnings and Income in JapanLicensedDecember 3, 2009
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Requires Authentication UnlicensedR&D Delegation in a Duopoly with SpilloversLicensedDecember 22, 2009
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Requires Authentication UnlicensedOptimally Managing a Stochastic Renewable Resource under General Economic ConditionsLicensedDecember 28, 2009
- Topics Article
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Requires Authentication UnlicensedShould (and Could) We Ban Prescriptions?LicensedJanuary 21, 2009
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Requires Authentication UnlicensedA Note on the Valuation of Collective Goods: Overlooked Input Market Free Riding for Non-Individually Incrementable GoodsLicensedFebruary 18, 2009
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Requires Authentication UnlicensedEnvironmental Products Manufacturing: A Look inside the Green IndustryLicensedMarch 2, 2009
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Requires Authentication UnlicensedTechnology Diffusion, Product Differentiation and Environmental SubsidiesLicensedMarch 12, 2009
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Requires Authentication UnlicensedGrading Across SchoolsLicensedApril 9, 2009
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Requires Authentication UnlicensedThe Effect of Salary Caps in Professional Team Sports on Social WelfareLicensedApril 13, 2009
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Requires Authentication UnlicensedEnvironmental and Pro-Social Norms: Evidence on LitteringLicensedApril 21, 2009
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Requires Authentication UnlicensedThe Socioeconomic Gap in University DropoutsLicensedApril 23, 2009
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Requires Authentication UnlicensedHow Do Individuals Choose Banks? An Application to Household Level Data from TurkeyLicensedJune 8, 2009
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Requires Authentication UnlicensedInnovation, Imitation and CompetitionLicensedJuly 10, 2009
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Requires Authentication UnlicensedFlexible Scheduling and the Gender Wage GapLicensedJuly 21, 2009
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Requires Authentication UnlicensedNew Market Policy Effects on Used Markets: Theory and EvidenceLicensedJuly 27, 2009
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Requires Authentication UnlicensedDon't Get Skewed Over by Journal RankingsLicensedAugust 30, 2009
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Requires Authentication UnlicensedVertical Integration and Sabotage with a Regulated Bottleneck MonopolyLicensedSeptember 1, 2009
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Requires Authentication UnlicensedEvaluating Voluntary Measures with Treatment Spillovers: The Case of Coal Combustion Products PartnershipLicensedSeptember 3, 2009
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Requires Authentication UnlicensedSeparating Equilibria in Public AuctionsLicensedSeptember 3, 2009
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Requires Authentication UnlicensedRetail Return Policy, Endowment Effect, and Consumption Propensity: An Experimental StudyLicensedSeptember 10, 2009
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Requires Authentication UnlicensedIntegrating Mental Health in Welfare Evaluation: An Empirical ApplicationLicensedSeptember 21, 2009
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Requires Authentication UnlicensedVertical Mergers and Competition with a Regulated Bottleneck MonopolyLicensedOctober 28, 2009
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Requires Authentication UnlicensedOlympic Athlete SelectionLicensedOctober 29, 2009
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Requires Authentication UnlicensedCan Regression Discontinuity Help Answer an Age-Old Question in Education? The Effect of Age on Elementary and Secondary School AchievementLicensedNovember 10, 2009
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Requires Authentication UnlicensedThe Return to English in a Non-English Speaking Country: Russian Immigrants and Native Israelis in IsraelLicensedNovember 17, 2009
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Requires Authentication UnlicensedTrade and Variety in a Model of Endogenous Product DifferentiationLicensedNovember 29, 2009