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Retraction of: The rhetorics of fictiveinteraction in advertising: The case for imagined direct speech in argumentation

This erratum corrects the original online version which can be found here: https://doi.org/10.1515/cogsem-2016-0006
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Published/Copyright: May 30, 2018
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Retraction of: Brandt, Line. November 2016. The rhetorics of fictive interaction in advertising: The case for imagined direct speech in argumentation. Volume 9(2), pages 149–182. (DOI: https://doi.org/10.1515/cogsem-2016-0006).

This article has been withdrawn due to copyright infringement of the article Brandt, Line & Esther Pascual. 2016. “Say hello to this ad” – The persuasive rhetoric of fictive interaction in marketing”. In Esther Pascual and Sergeiy Sandler (eds.), The Conversation Frame. Forms and functions of fictive interaction, 303–322. Amsterdam: John Benjamins.

Published Online: 2018-05-30

© 2018 Walter de Gruyter GmbH, Berlin/Boston

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