3 Fostering Sustainability and Entrepreneurship Through Action Research: The Role of Value Reciprocity and Impact Temporality
-
Angela Greco
, Rikke Kristine Nielsen and Manon Eikelenboom
Abstract
The fields of sustainability and entrepreneurship share their dynamic processes, their high degree of uncertainty and complexity and their endeavour on systemic impact. These inherent characteristics call researchers to engage in action research (AR). Action research equips researchers with unique tools to navigate the volatility and complexity of sustainable entrepreneurship while simultaneously fostering its purpose and uncovering new theoretical insights. Yet, action research efforts fostering sustainable entrepreneurship are still emergent. The mutual affinity between sustainable entrepreneurship and action research is still seldom addressed in the literature and often confused with other forms of collaborative knowledge production and problem-solving such as co-creation and consulting. In this chapter, we discuss the central principles of this form of academic knowledge production, their practices and implications for sustainable entrepreneurship. We begin by defining action research and its unique methodological features. We then highlight research practices to address two fundamental, but overlooked, aspects of action research: value reciprocity and impact temporality. We illustrate these aspects by providing two cases of action research in a sustainable entrepreneurship context. This chapter offers directions for the researcher embarking on action research journeys aimed at fostering sustainable entrepreneurship.
Abstract
The fields of sustainability and entrepreneurship share their dynamic processes, their high degree of uncertainty and complexity and their endeavour on systemic impact. These inherent characteristics call researchers to engage in action research (AR). Action research equips researchers with unique tools to navigate the volatility and complexity of sustainable entrepreneurship while simultaneously fostering its purpose and uncovering new theoretical insights. Yet, action research efforts fostering sustainable entrepreneurship are still emergent. The mutual affinity between sustainable entrepreneurship and action research is still seldom addressed in the literature and often confused with other forms of collaborative knowledge production and problem-solving such as co-creation and consulting. In this chapter, we discuss the central principles of this form of academic knowledge production, their practices and implications for sustainable entrepreneurship. We begin by defining action research and its unique methodological features. We then highlight research practices to address two fundamental, but overlooked, aspects of action research: value reciprocity and impact temporality. We illustrate these aspects by providing two cases of action research in a sustainable entrepreneurship context. This chapter offers directions for the researcher embarking on action research journeys aimed at fostering sustainable entrepreneurship.
Chapters in this book
- Frontmatter I
- Contents VII
- List of Contributors XI
- 1 Introduction 1
-
Part I: Foundations
- Introduction 25
- 2 Sustainable Entrepreneurship Research: Narratives, Tensions and Future Agendas 29
- 3 Fostering Sustainability and Entrepreneurship Through Action Research: The Role of Value Reciprocity and Impact Temporality 45
- 4 Sustainable Entrepreneurship Education 63
- 5 Consultation: Building Social Relations with Productive Benefits 83
-
Part II: Leadership
- Introduction 103
- 6 Value-Driven Leadership in Sustainable Entrepreneurship 107
- 7 Back to the Sustainable Future: The Influence of the Big Five Personality Traits on Consideration of Future Consequences 123
- 8 Unpacking Opportunity Recognition for Sustainable Entrepreneurship 143
- 9 Leadership in Transitions: The Case of Hydrogen 159
-
Part III: Sustainable Entrepreneurship and Context
- Introduction 185
- 10 Sustainable Entrepreneurship and Context: Mapping Research on the Nexus and Demarcating Future Research Directions 189
- 11 The Untold Story of Women’s Online Business in Bangladesh 213
- 12 Climate-Smart Agriculture Diffusion within Smallholder Agriculture Context: The Role of Business Models of Sustainable Entrepreneurs 233
- 13 Sustainable Entrepreneurial Storytelling in the Caribbean: Digital Storytelling to Empower Trinidad and Tobago’s Cocoa Sector 255
-
Part IV: Business Models
- Introduction 283
- 14 From Economic to Sustainable Value Creation 287
- 15 Transformative Organizational Learning for Circular Economy 307
- 16 Accelerating Transitions Through Business Model Thinking 323
- 17 A Long-Term Perspective on Sustainable Business Modelling Changing Value Creation, Actors and Scope in a Quest to Foster Transformation and Transition 343
-
Part V: Performance and Impact
- Introduction 361
- 18 Impact Investment in Southeast Asia: An Overview and Framework 365
- 19 Enabling the Agency of Others: The Ultimate Impact of Social Entrepreneurs 389
- 20 Breaking Boundaries: The Case of Women Tech-Entrepreneurs in Lebanon 407
- 21 Mapping Change in Local Energy: Community Energy Groups and Their Theory of Change 423
- List of Figures 441
- List of Tables 443
- Index 445
Chapters in this book
- Frontmatter I
- Contents VII
- List of Contributors XI
- 1 Introduction 1
-
Part I: Foundations
- Introduction 25
- 2 Sustainable Entrepreneurship Research: Narratives, Tensions and Future Agendas 29
- 3 Fostering Sustainability and Entrepreneurship Through Action Research: The Role of Value Reciprocity and Impact Temporality 45
- 4 Sustainable Entrepreneurship Education 63
- 5 Consultation: Building Social Relations with Productive Benefits 83
-
Part II: Leadership
- Introduction 103
- 6 Value-Driven Leadership in Sustainable Entrepreneurship 107
- 7 Back to the Sustainable Future: The Influence of the Big Five Personality Traits on Consideration of Future Consequences 123
- 8 Unpacking Opportunity Recognition for Sustainable Entrepreneurship 143
- 9 Leadership in Transitions: The Case of Hydrogen 159
-
Part III: Sustainable Entrepreneurship and Context
- Introduction 185
- 10 Sustainable Entrepreneurship and Context: Mapping Research on the Nexus and Demarcating Future Research Directions 189
- 11 The Untold Story of Women’s Online Business in Bangladesh 213
- 12 Climate-Smart Agriculture Diffusion within Smallholder Agriculture Context: The Role of Business Models of Sustainable Entrepreneurs 233
- 13 Sustainable Entrepreneurial Storytelling in the Caribbean: Digital Storytelling to Empower Trinidad and Tobago’s Cocoa Sector 255
-
Part IV: Business Models
- Introduction 283
- 14 From Economic to Sustainable Value Creation 287
- 15 Transformative Organizational Learning for Circular Economy 307
- 16 Accelerating Transitions Through Business Model Thinking 323
- 17 A Long-Term Perspective on Sustainable Business Modelling Changing Value Creation, Actors and Scope in a Quest to Foster Transformation and Transition 343
-
Part V: Performance and Impact
- Introduction 361
- 18 Impact Investment in Southeast Asia: An Overview and Framework 365
- 19 Enabling the Agency of Others: The Ultimate Impact of Social Entrepreneurs 389
- 20 Breaking Boundaries: The Case of Women Tech-Entrepreneurs in Lebanon 407
- 21 Mapping Change in Local Energy: Community Energy Groups and Their Theory of Change 423
- List of Figures 441
- List of Tables 443
- Index 445