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Chapter 6 Drivers of Bank Penetration: A Bankers’ Perspective
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Namrata Sandhu
, Sandhir Sharma and Dilpreet Singh
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Chapters in this book
- Frontmatter I
- Contents V
- Preface IX
- Chapter 1 AIC Algorithm for Employee Motivation 1
- Chapter 2 Big Data Analytics in Predicting Consumer 9
- Chapter 3 Using Big Data on Customer Behavioral Analysis in Indonesia 17
- Chapter 4 Customer Vision with Big Data Analytics 29
- Chapter 5 Digital Transformation in Real Estate Marketing: A Review 39
- Chapter 6 Drivers of Bank Penetration: A Bankers’ Perspective 63
- Chapter 7 Elaborative Perceptions on Big Data and Social Media Analytics 89
- Chapter 8 Impacts of Big Data on Mobile Marketing (Big Data and Mobile Marketing) 107
- Chapter 9 Implications of Big Data in Execution of Social CRM Techniques: Cases from Developed and Emerging Economies 119
- Chapter 10 Leveraging Big Data for Digital Marketing 133
- Chapter 11 Performance Analysis of Algorithms Used for Workflow Scheduling in Cloud Environment 139
- Chapter 12 Role and Impact of Big Data Analytics Determinants in Improving Supply Chain Agility 147
- Chapter 13 Role of Big Data in Growth of Digital Marketing 165
- Chapter 14 Text Mining Applied as Business Intelligence in the Tourism Industry 179
- Chapter 15 Big Data: Impact on Digital Era of Twenty-First Century 193
- Chapter 16 Enhanced Customer Experience through Reasoned Big Data Analytics Strategies 207
- Chapter 17 Asymmetries in Concepts of Digital Asset Pricing Sustainability Literature 217
- List of Figures 231
- List of Tables 233
- List of Contributors 235
- About the Editors 241
- Index 243
Chapters in this book
- Frontmatter I
- Contents V
- Preface IX
- Chapter 1 AIC Algorithm for Employee Motivation 1
- Chapter 2 Big Data Analytics in Predicting Consumer 9
- Chapter 3 Using Big Data on Customer Behavioral Analysis in Indonesia 17
- Chapter 4 Customer Vision with Big Data Analytics 29
- Chapter 5 Digital Transformation in Real Estate Marketing: A Review 39
- Chapter 6 Drivers of Bank Penetration: A Bankers’ Perspective 63
- Chapter 7 Elaborative Perceptions on Big Data and Social Media Analytics 89
- Chapter 8 Impacts of Big Data on Mobile Marketing (Big Data and Mobile Marketing) 107
- Chapter 9 Implications of Big Data in Execution of Social CRM Techniques: Cases from Developed and Emerging Economies 119
- Chapter 10 Leveraging Big Data for Digital Marketing 133
- Chapter 11 Performance Analysis of Algorithms Used for Workflow Scheduling in Cloud Environment 139
- Chapter 12 Role and Impact of Big Data Analytics Determinants in Improving Supply Chain Agility 147
- Chapter 13 Role of Big Data in Growth of Digital Marketing 165
- Chapter 14 Text Mining Applied as Business Intelligence in the Tourism Industry 179
- Chapter 15 Big Data: Impact on Digital Era of Twenty-First Century 193
- Chapter 16 Enhanced Customer Experience through Reasoned Big Data Analytics Strategies 207
- Chapter 17 Asymmetries in Concepts of Digital Asset Pricing Sustainability Literature 217
- List of Figures 231
- List of Tables 233
- List of Contributors 235
- About the Editors 241
- Index 243