8. Colour language hierarchy

Kapitel in diesem Buch

1. Frontmatter i
2. Preface to Handbooks of Communication Science series v
3. Contents ix
4. Part I.
5. Introduction 3
6. Part II.
7. 1. The cognitive semiotics of the picture sign 23
8. 2. Relevance Theory as model for analysing visual and multimodal communication 51
9. 3. Military hardware as affective objects: Towards a social semiotics of militainment television 71
10. 4. Foucauldian discourse analysis: Photography and the social construction of immigration in the Greek national press 91
11. 5. Linguistic fetish: The sociolinguistics of visual multilingualism 135
12. 6. Sex and Race go Pop 153
13. 7. The visual semiotics of Tarot images: A sociocultural perspective 173
14. 8. Colour language hierarchy 195
15. 9. Applying psychological theory to typography: is how we perceive letterforms special? 215
16. 10. Toys or the rhetoric of children’s goods 243
17. 11. Visual Aspects of British Tabloid Newspapers: ‘Image Crowding Out Rational Analysis’? 261
18. 12. British press photographs and the misrepresentation of the 2011 ‘uprising’ in Libya: A Content Analysis 281
19. 13. Looking for what counts in film analysis: A programme of empirical research 301
20. 14. In the eye of the beholder: Visual communication from a recipient perspective 331
21. 15. Questioning bohemian myth in Weimar Berlin: Reinterpreting Jeanne Mammen and the artist function through her illustrations Der Maler und sein Modell ‘The Painter and his Model’ (1927) 357
22. 16. A multimodal lens on the school classroom 387
23. 17. Celebrating and critiquing “past” and “present”? The intersection between nostalgia and public service discourses in BBC1’s Ashes to Ashes 405
24. Part III.
25. 18. Ally Sloper, Victorian comic book hero: interpreting a comedy type 429
26. 19. Visual Communication in the Theatre 445
27. 20. Analysing impossible pictures: Computer generated imagery in science documentary and factual entertainment television 463
28. 21. Reading the Fenian photographs: A historically and culturally located study 483
29. 22. Interpretation, representation and methodology: Issues in computer game analysis 501
30. 23. The art of voice: The voice of art – understanding children’s graphicnarrative- enactive communication 517
31. 24. The political values embedded in a child’s toy: The case of “Girl Power” in the Brazilian doll Susi 539
32. 25. The role of images in social media analytics: A multimodal digital humanities approach 565
33. 26. From static to dynamic: The changing experience of fashion imagery 589
34. 27. The de-humanization of Palestinians in Israeli school books: a multimodal analysis of layout, intertextuality and reading paths 603
35. 28. Visual communication in tourism research: Seoul destination image 625
36. 29. Thinking visuals: What the challenges of architectural representation can tell us about visual communication 645
37. 30. Visual communication in animals: Applying a Portmannian and Uexküllian biosemiotic approach 659
38. 31. The importance of Murals during the Troubles: Analyzing the republican use of wall paintings in Northern Ireland 677
39. 32. Transforming art and visual anthropology: Imitation, innovation and inspiration in two Japanese art museums 697
40. 33. Emotion ekphrasis: representation of emotions in children’s picturebooks 711
41. 34. ‘The Ocular Proof ?’: Television news and the pursuit of reality 729
42. Biographical sketches 745
43. Index 755