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8. Theoretical and methodological approaches in interlanguage pragmatics
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Kapitel in diesem Buch
- Frontmatter I
- Table of Contents XI
- Introduction 1
-
I. Contrastive, Cross-cultural and Intercultural Pragmatics
- 1. Cultural scripts and intercultural communication 43
- 2. Compliment and compliment response research: A cross-cultural survey 79
- 3. Telephone conversation openings across languages, cultures and settings 103
- 4. Intercultural (im)politeness and the micro-macro issue 139
- 5. Pragmatics East and West: Similar or different? 167
- 6. Intercultural competence and pragmatics research: Examining the interface through studies of intercultural business discourse 189
-
II. Interlanguage Pragmatics
- 7. Exploring the pragmatics of interlanguage pragmatics: Definition by design 219
- 8. Theoretical and methodological approaches in interlanguage pragmatics 261
- 9. Pragmatic challenges for second language learners 287
- 10. The acquisition of terms of address in a second language 309
- 11. Longitudinal studies in interlanguage pragmatics 333
- 12. The Pragmatics of English as a lingua franca 363
-
III. Teaching and Testing of Second/Foreign Language Pragmatics
- 13. Assessing learnability in second language pragmatics 391
- 14. The teaching of speech acts in second and foreign language instructional contexts 423
- 15. Correcting others and self-correcting in business and professional discourse and textbooks. 443
- 16. Testing interlanguage pragmatic knowledge 467
-
IV. Pragmatics in Corporate Culture Communication
- 17. Pragmatics and research into corporate communication 489
- 18. Credibility in corporate discourse 513
- 19. Corporate crisis communication across cultures 543
- 20. The pragmatics of Corporate Social Responsibility (CSR) across cultures 571
- 21. Corporate culture in a global age: Starbucks’ “Social Responsibility” and the merging of corporate and personal interests 597
- Backmatter 629
Kapitel in diesem Buch
- Frontmatter I
- Table of Contents XI
- Introduction 1
-
I. Contrastive, Cross-cultural and Intercultural Pragmatics
- 1. Cultural scripts and intercultural communication 43
- 2. Compliment and compliment response research: A cross-cultural survey 79
- 3. Telephone conversation openings across languages, cultures and settings 103
- 4. Intercultural (im)politeness and the micro-macro issue 139
- 5. Pragmatics East and West: Similar or different? 167
- 6. Intercultural competence and pragmatics research: Examining the interface through studies of intercultural business discourse 189
-
II. Interlanguage Pragmatics
- 7. Exploring the pragmatics of interlanguage pragmatics: Definition by design 219
- 8. Theoretical and methodological approaches in interlanguage pragmatics 261
- 9. Pragmatic challenges for second language learners 287
- 10. The acquisition of terms of address in a second language 309
- 11. Longitudinal studies in interlanguage pragmatics 333
- 12. The Pragmatics of English as a lingua franca 363
-
III. Teaching and Testing of Second/Foreign Language Pragmatics
- 13. Assessing learnability in second language pragmatics 391
- 14. The teaching of speech acts in second and foreign language instructional contexts 423
- 15. Correcting others and self-correcting in business and professional discourse and textbooks. 443
- 16. Testing interlanguage pragmatic knowledge 467
-
IV. Pragmatics in Corporate Culture Communication
- 17. Pragmatics and research into corporate communication 489
- 18. Credibility in corporate discourse 513
- 19. Corporate crisis communication across cultures 543
- 20. The pragmatics of Corporate Social Responsibility (CSR) across cultures 571
- 21. Corporate culture in a global age: Starbucks’ “Social Responsibility” and the merging of corporate and personal interests 597
- Backmatter 629