Language Policy and Planning for the Modern Olympic Games

Jie Zhang

Book

Language Policy and Planning for the Modern Olympic Games

Jie Zhang
Preface by: Ingrid Piller

Language: English

Published/Copyright: 2021

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This book is in the series

Volume 21 | Trends in Applied Linguistics [TAL]

About this book

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Foreword by Ingrid Piller

Author / Editor information

Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.

Topics

Frontmatter Publicly Available Download PDF	I
Preface: The paradox of the concomitant rise of China and English Publicly Available Download PDF	V
Acknowledgement Publicly Available Download PDF	IX
Contents Publicly Available Download PDF	XI
List of abbreviations and acronyms Publicly Available Download PDF	XVII
Chapter 1 The Modern Olympic Games as linguistically complex events Requires Authentication Unlicensed Licensed	1
Chapter 2 Remaking China in the Olympic spotlight Requires Authentication Unlicensed Licensed	28
Chapter 3 Researching the LPP for the 2008 Beijing Olympics Requires Authentication Unlicensed Licensed	40
Chapter 4 Beijing’s commitment – international language environment Requires Authentication Unlicensed Licensed	62
Chapter 5 Assessing Beijing’s foreign language environment Requires Authentication Unlicensed Licensed	104
Chapter 6 Imagined communities and identity options in Beijing Olympic English textbooks Requires Authentication Unlicensed Licensed	144
Chapter 7 The linguistic landscape of the Olympic city Requires Authentication Unlicensed Licensed	167
Chapter 8 China’s Olympic language services – legacy, transformation and prospect Requires Authentication Unlicensed Licensed	199
Chapter 9 Conclusion Requires Authentication Unlicensed Licensed	226
Bibliography Requires Authentication Unlicensed Licensed	229
Appendix 1: List of interview participants Requires Authentication Unlicensed Licensed	251
Appendix 2: Key to transcription conventions Requires Authentication Unlicensed Licensed	255
Index Requires Authentication Unlicensed Licensed	257

Publishing information

Pages and Images/Illustrations in book

eBook published on:

April 19, 2021

eBook ISBN:

9781614514954

Hardcover published on:

April 19, 2021

Hardcover ISBN:

9781614516866

Paperback published on:

December 19, 2022

Paperback ISBN:

9781501521072

Pages and Images/Illustrations in book

Front matter:

18

Main content:

263

Illustrations:

40

Tables:

20

https://doi.org/10.1515/9781614514954

eBook ISBN: 9781614514954

Hardcover ISBN: 9781614516866

Paperback ISBN: 9781501521072

Keywords for this book

Language Policy and Planning; Language Learning and Identity; English Language Learning

Audience(s) for this book

Language Educators; Language Policy Makers; Linguists

Safety & product resources

Manufacturer information:
Walter de Gruyter GmbH
Genthiner Straße 13
10785 Berlin
productsafety@degruyterbrill.com

Language Policy and Planning for the Modern Olympic Games

Overview

About this book

Author / Editor information

Topics

Table of contents

Bibliographic data