Chapter 7 The linguistic landscape of the Olympic city

Chapters in this book

1. Frontmatter I
2. Preface: The paradox of the concomitant rise of China and English V
3. Acknowledgement IX
4. Contents XI
5. List of abbreviations and acronyms XVII
6. Chapter 1 The Modern Olympic Games as linguistically complex events 1
7. Chapter 2 Remaking China in the Olympic spotlight 28
8. Chapter 3 Researching the LPP for the 2008 Beijing Olympics 40
9. Chapter 4 Beijing’s commitment – international language environment 62
10. Chapter 5 Assessing Beijing’s foreign language environment 104
11. Chapter 6 Imagined communities and identity options in Beijing Olympic English textbooks 144
12. Chapter 7 The linguistic landscape of the Olympic city 167
13. Chapter 8 China’s Olympic language services – legacy, transformation and prospect 199
14. Chapter 9 Conclusion 226
15. Bibliography 229
16. Appendix 1: List of interview participants 251
17. Appendix 2: Key to transcription conventions 255
18. Index 257