Chapters in this book

1. Frontmatter I
2. FOREWORD V
3. EDITORS' PREFACE VII
4. CONTENTS XI
5. TABLES XIII
6. PART I: INTRODUCTION
7. 1. The Most Fundamental Technological Change 1
8. 2. Communication and Change 5
9. PART II: SOME PROBLEMS OF COMMUNICATION AND CHANGE
10. 3. Communication, Institution Building, and the Reach of Authority 35
11. 4. How Mass Media Systems Grow 57
12. 5. The Strategy of Selective Growth and the Role of Communications 76
13. 6. A Note on Communication in Economic Development 92
14. 7. Toward a Non-Western Model of Development 98
15. 8. International Cooperation and Communication in National Development 103
16. PART III: CASE STUDIES OF COMMUNICATION AND CHANGE: INDIA, COMMUNIST CHINA, AND THE PHILIPPINES
17. 9. Communication, Innovation, and Planned Change in India 129
18. 10. L. R. Nair: Private Press in National Development—The Indian Example 168
19. 11. A Note on Communication and Development in India 190
20. 12. Campaigns, Communications, and Development in Communist China 195
21. 13. Strategy of Change in the People's Republic of China—The Rural Health Center 216
22. 14. A Note on Communication and Development in Communist China 231
23. 15. The Role and Communication Task of the Change Agent—Experiences of the Peace Corps Volunteers in the Philippines 235
24. 16. Strategy of Change in the Barrio—A Case of Rural Waste Disposal 279
25. 17. A Note on Change in the Philippine Barrio 289
26. PART IV: CONCLUSION
27. 18. Communication and the Prospects of Innovative Development 305
28. Notes 319
29. References 323
30. Index 329