Chapter
Publicly Available
Contents
-
Daniel Thomas Cook
Chapters in this book
- Frontmatter i
- Contents vii
- Acknowledgments ix
- 1 Introduction 1
- 2 A Brief History of Childhood and Motherhood into the Twentieth Century 22
- 3 Merchandising, Motherhood, and Morality: Industry Origins and Child Welfare, 1917–1929 41
- 4 Pediocularity: From the Child’s Point of View 66
- 5 Reconfiguring Girlhood: Age Grading, Size Ranges, and Aspirational Merchandising in the 1930s 96
- 6 Baby Booms and Market Booms: Teen and Subteen Girls in the Postwar Marketplace 122
- 7 Concluding Remarks 144
- Appendix: Figures and Tables 153
- Notes 157
- Bibliography 181
- Index 201
Chapters in this book
- Frontmatter i
- Contents vii
- Acknowledgments ix
- 1 Introduction 1
- 2 A Brief History of Childhood and Motherhood into the Twentieth Century 22
- 3 Merchandising, Motherhood, and Morality: Industry Origins and Child Welfare, 1917–1929 41
- 4 Pediocularity: From the Child’s Point of View 66
- 5 Reconfiguring Girlhood: Age Grading, Size Ranges, and Aspirational Merchandising in the 1930s 96
- 6 Baby Booms and Market Booms: Teen and Subteen Girls in the Postwar Marketplace 122
- 7 Concluding Remarks 144
- Appendix: Figures and Tables 153
- Notes 157
- Bibliography 181
- Index 201