Presented to you through Paradigm Publishing Services
Edinburgh University Press
Chapter
Licensed
Unlicensed
Requires Authentication
3 Sold on Song? The Use of Music in Television Advertising
You are currently not able to access this content.
You are currently not able to access this content.
Chapters in this book
- Frontmatter i
- Contents v
- Acknowledgements vi
- Glossary vii
- Introduction 1
- 1 Dancing about Architecture? Mediating Popular Music Through the Written Word 9
- 2 ‘Everybody’s on Top of the Pops’: Popular Music on Television 54
- 3 Sold on Song? The Use of Music in Television Advertising 65
- 4 Who Listens to the Radio? Popular Music and Public Service Radio 83
- 5 State of Independence? The Independent Record Label as Mediator of Popular Music 109
- Conclusion 148
-
Appendices
- I ‘Hail, Hail, Rock’n’Roll’ column by Laura Barton, The Guardian, Friday, 11 April 2008 149
- II Music Week, Case Study, 18 September 2010 issue 152
- III Down in the Grooves playlist, 10 October 2009 157
- Discography 159
- Links 161
- Bibliography 162
- Index 167
Chapters in this book
- Frontmatter i
- Contents v
- Acknowledgements vi
- Glossary vii
- Introduction 1
- 1 Dancing about Architecture? Mediating Popular Music Through the Written Word 9
- 2 ‘Everybody’s on Top of the Pops’: Popular Music on Television 54
- 3 Sold on Song? The Use of Music in Television Advertising 65
- 4 Who Listens to the Radio? Popular Music and Public Service Radio 83
- 5 State of Independence? The Independent Record Label as Mediator of Popular Music 109
- Conclusion 148
-
Appendices
- I ‘Hail, Hail, Rock’n’Roll’ column by Laura Barton, The Guardian, Friday, 11 April 2008 149
- II Music Week, Case Study, 18 September 2010 issue 152
- III Down in the Grooves playlist, 10 October 2009 157
- Discography 159
- Links 161
- Bibliography 162
- Index 167