This publication is presented to you through Paradigm Publishing Services

John Benjamins Publishing Company

Home John Benjamins Publishing Company Complicating the field
Chapter
Licensed
Unlicensed Requires Authentication

Complicating the field

World Englishes and digital ethnography
  • Theresa Heyd

Abstract

In this contribution, I explore the growing role of digital communication for the study of World Englishes and specifically the potential of digital ethnography as a methodological framework. I outline basic principles and traditions of digital ethnography and point out continuities between the importance of traditional, on-the-ground fieldwork for World Englishes, and consequences of more complex and fuzzy notions of the digital field. I give a closer examination of applications of digital ethnography by pointing to three case studies in different global settings. Finally, the chapter concludes with a discussion of the research ethics gap in digital ethnography and initial suggestions for ethical grounding of digital ethnography approaches in World Englishes.

Abstract

In this contribution, I explore the growing role of digital communication for the study of World Englishes and specifically the potential of digital ethnography as a methodological framework. I outline basic principles and traditions of digital ethnography and point out continuities between the importance of traditional, on-the-ground fieldwork for World Englishes, and consequences of more complex and fuzzy notions of the digital field. I give a closer examination of applications of digital ethnography by pointing to three case studies in different global settings. Finally, the chapter concludes with a discussion of the research ethics gap in digital ethnography and initial suggestions for ethical grounding of digital ethnography approaches in World Englishes.

Downloaded on 12.3.2026 from https://www.degruyterbrill.com/document/doi/10.1075/veaw.g68.12hey/html
Scroll to top button