CHAPTER 3. Campaign Strategies

Kapitel in diesem Buch

1. Frontmatter i
2. Contents v
3. LIST OF FIGURES AND TABLES vi
4. Acknowledgments vii
5. PROLOGUE. The Meaning of the 1990 Gubernatorial Race 1
6. CHAPTER 1. Gender and Texas Political Culture in the Twentieth Century 11
7. CHAPTER 2. The Education of a Public Woman 33
8. CHAPTER 3. Campaign Strategies 57
9. CHAPTER 4. The Unfolding of a Gubernatorial Campaign 85
10. CHAPTER 5. Gender Roles and Gender Politics 107
11. EPILOGUE. Gender and Governing 135
12. APPENDIX A. List of Interviews 149
13. APPENDIX B. Coding of Variables for Scale Creation in the 1990 American National Election Study 151
14. Notes 155
15. Selected References 161
16. Author Index 171
17. Subject Index 174