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9. Contextualizing the Global
Marketing Pentecostal/Charismatic Christianity in Malaysia and Indonesia
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Barbara Watson Andaya
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Kapitel in diesem Buch
- Frontmatter 1
- Table of Contents 7
- List of Figures and Tables 9
- Preface 11
- 1. Introduction 17
-
Section 1. Theoretical Approaches
- 2. Globalization and the Marketing Strategies of Japanese New Religions Abroad with Special Reference to Brazil, Africa and Thailand 43
- 3. A Management Perspective on the Mission Strategies and Global Organizational Structure of the Unification Church 65
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Section 2. Empirical Investigations: East Asian Religions
- 4. Post-War Peace Movements 87
- 5. The Development of Japanese New Religions in Korea 105
- 6. Falun Gong in Song and Dance 119
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Section 3. Empirical Investigations: Southeast and South Asian Religions
- 7. Asian NRMs Are Not All Success Stories 139
- 8. The Propogation of Thai Theravada Buddhism Overseas 163
- 9. Contextualizing the Global 179
- 10. Spreading Soul Consciousness 205
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Section 4. Empirical Investigations: Japanese Religions in Europe and the Americas
- 11. Shin Buddhism (Jōdo Shinshū) in Europe 237
- 12. The Eastward Transmission of Buddhism across the Pacific 259
- 13. The Management and Marketing of Tenrikyō in its Strategy of Global Expansion 277
- 14. Transnationalization of Japanese Religions in a Globalized World 295
- 15. The Significance of Sacred Places in the Proselytization of NRMs 317
- 16. Habitat Segregation and Epidemicalization of Japanese Religions in the Americas 335
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Section 5. Future Perspectives: Globalizing New Religions in a Postmodern World
- 17. Modern New Religions’ Responses to Globalization in a Post-Modern World 357
- Index 369
Kapitel in diesem Buch
- Frontmatter 1
- Table of Contents 7
- List of Figures and Tables 9
- Preface 11
- 1. Introduction 17
-
Section 1. Theoretical Approaches
- 2. Globalization and the Marketing Strategies of Japanese New Religions Abroad with Special Reference to Brazil, Africa and Thailand 43
- 3. A Management Perspective on the Mission Strategies and Global Organizational Structure of the Unification Church 65
-
Section 2. Empirical Investigations: East Asian Religions
- 4. Post-War Peace Movements 87
- 5. The Development of Japanese New Religions in Korea 105
- 6. Falun Gong in Song and Dance 119
-
Section 3. Empirical Investigations: Southeast and South Asian Religions
- 7. Asian NRMs Are Not All Success Stories 139
- 8. The Propogation of Thai Theravada Buddhism Overseas 163
- 9. Contextualizing the Global 179
- 10. Spreading Soul Consciousness 205
-
Section 4. Empirical Investigations: Japanese Religions in Europe and the Americas
- 11. Shin Buddhism (Jōdo Shinshū) in Europe 237
- 12. The Eastward Transmission of Buddhism across the Pacific 259
- 13. The Management and Marketing of Tenrikyō in its Strategy of Global Expansion 277
- 14. Transnationalization of Japanese Religions in a Globalized World 295
- 15. The Significance of Sacred Places in the Proselytization of NRMs 317
- 16. Habitat Segregation and Epidemicalization of Japanese Religions in the Americas 335
-
Section 5. Future Perspectives: Globalizing New Religions in a Postmodern World
- 17. Modern New Religions’ Responses to Globalization in a Post-Modern World 357
- Index 369