Discursive deracialization — the use of veiled references to racial groups — is associated with the discourse of new racism, in which racist sentiments are conveyed in a subtle manner. This article presents a specific strategy of deracialization: using place names and terms to index race. In focus groups held in the United States with African American and White parents, this strategy allowed speakers to covertly connect race to school quality. With the White parents, the indexing of race through place names and terms functioned as a defense against interpretations of their words as racist, regardless of whether racialized groups were explicitly presented in a negative light. In contrast, in the African American group, the strategy allowed speakers to indirectly critique racial inequality in education.
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Requires Authentication UnlicensedDiffering functions of deracialized speech: the use of place names to index race in focus groups with African American and White parentsLicensedOctober 1, 2010
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Requires Authentication UnlicensedMedia discourses in Hong Kong: change in representation of human rightsLicensedOctober 1, 2010
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Requires Authentication UnlicensedPoliticians in celebrity talk show interviews: the narrativization of personal experiencesLicensedOctober 1, 2010
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Requires Authentication UnlicensedGender stereotypes in the language of Be my knife by David GrossmanLicensedOctober 1, 2010
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Requires Authentication UnlicensedAnalyzing the discourse of job-application videos: performance and relevanceLicensedOctober 1, 2010
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Requires Authentication UnlicensedThe lexico-grammar of partnerships: corpus patterns of facilitated agencyLicensedOctober 1, 2010