This study examines how multimodal ensembles in Journey to the West adaptations collectively mediate cultural transmission across different audience demographics. Moving beyond conventional unimodal analyses, this study develops an integrated framework that simultaneously addresses linguistic, paralinguistic, and narrative dimensions in children’s animation versus adult-oriented television adaptations. Through systematic comparison of the Little Fox animated series (targeting 6–12 years old) and the 1986 CCTV television series, we reveal how synchronized multimodal strategies, including lexical simplification (TTR = 0.28 vs. 0.35), syntactic adjustment (7.2 vs. 14.7 mean T-unit length), and narrative scaffolding (43.7 % omniscient narration) - create distinct ideological and cognitive mediation pathways. The multimodal analysis demonstrates three key mechanisms of audience adaptation: (1) naturalized cultural schematization through audiovisual anchoring in animation, where simplified vocabulary (82 % BNC top 1,000 words) aligns with visual cues to reinforce comprehension; (2) layered semiotic affordances in television adaptations, where complex syntax (1.12 clauses/sentence) interacts with cinematic techniques to preserve literary nuance; and (3) developmental scaffolding through strategic modality interplay, with animation’s hybrid narration-dialogue structure (3.7-second turn-taking) offering cognitive support absent in television’s dialogue-driven approach (2.4-second turns). These findings reveal how South Korean animation mediates Chinese cultural capital for transnational audiences, contributing to broader discussions on East Asian cultural power dynamics in globalized media.
Journal
Open Access
Journal of Cultural Interaction in East Asia
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Editors-in-Chief:
Li Xuetao
Language:
English
First published:
January 1, 2010
Publication Frequency:
2 issues per year
About this journal
Objective
Journal of Cultural Interaction in East Asia will promote research on cultural interaction in East Asia, since this research field of study attempts to transcend the analytical units of national and ethnic bonds and to explain the total state of cultural interaction from a diverse and synthetic viewpoint.
This journal aims to carry out creative research activities that bring together perspectives from around the globe. Its research focus is cultural interaction in East Asia, which will include cultural interaction between East Asia and the rest of the world as well as cultural interaction between various regions of East Asia. In addition, rather than analyzing the cultural interaction (generation, contact, conflict, transformation, and integration) from one-to-one perspectives, such as between two countries or two regions, we embrace the methodology of conducting analyses from the perspective of many-to-many, in other words, perspectives that involve as many countries and regions as possible.
All articles will be published Open Access with the license CC BY 4.0 (authors retain rights). Articles from volumes 2014-2020 were published under CC BY NC license.
This journal is the official journal of Society for Cultural Interaction in East Asia (SCIEA). The goals and scope of JCIEA also include the following concepts of global history:
- Break the boundaries of nation-states and focus on cross-country, cross-regional, cross-ethnic, and cross-cultural historical phenomena.
- Put the research object in a broad context of mutual relations to understand and investigate.
- Place the research object in the interactive network system, understand history from interaction, and emphasize that the interactors are each other's main body.
- Oppose Eurocentrism.
- Strive to use interdisciplinary research methods.
Submission might include, but are not limited to the following fields:
- cultural interaction between various regions of East Asia；
- cultural interaction (generation, contact, conflict, transformation, and integration) from one-to-one perspectives；
- cultural interaction (generation, contact, conflict, transformation, and integration) from the perspective of many-to-many;
- cultural studies/general cultural studies;
- asian studies;
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Asia-Pacific studies.
JCIEA publishes articles in the following categories:
- Original article
- Book Review
- Introduction of Major Institutions
- Editorial
Your Benefits
- Diversity of editorial board members
- Timely publication of high-quality peer-reviewed articles
History
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Please note that your manuscript may be checked for plagiarism via Crossref Similarity Check.
Your benefits of publishing with us
- High quality double-blind peer-review with at least two reviewers
- Instant Gold OA without author APCs: All authors retain copyright, unless – due to their local circumstances – their work is not copyrighted. The use of each article will be governed by the Creative Commons Attribution license (CC BY 4.0). The corresponding author grants De Gruyter the license to use of the article, by signing the License to Publish.
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Please note
- Before submitting your article please have a look at our Publication Ethics Statement and Copyright Agreement.
- Do not submit work that has been submitted elsewhere or has been published previously.
- Manuscripts must be written in clear, concise and grammatical English.
- A Research Article should normally be 6,000–8,000 words in length (inclusive of the abstract, tables, references). Review essays should not exceed 3500 words. Institution’s information should not exceed 2500 words. Abstracts are limited to 150-200 words and three to five keywords.
- If you have any general questions please visit our FAQ page for authors
All correspondence concerning editorial matters, manuscripts, or proposals for special issues should be sent to the editorial office via: sciea@bfsu.edu.cn
We look forward to receiving your manuscript!
EDITOR-IN-CHIEF
Xuetao Li, Beijing Foreign Studies University
Guowei Shen, Kansai University
ASSOCIATE EDITORS
Demin Tao, Kansai University
Masato Kimura, Kanda University of International Studies
EDITORIAL BOARD
Jun Gu, Beijing Foreign Studies University
Joshua Fogel, York University
Chun-Chieh Huang, National Taiwan University
Siyan Jin, Université d'Artois
Jonathan Keir, Peking University
Cheuk Yin, Lee, National University of Singapore
Min Ma, Central China Normal University
Jiajun Tao, Beijing Foreign Studies University
Keiichi Uchida, Kansai University
Wang-chi Wong, The Chinese University of Hong Kong
Editorial office: sciea@bfsu.edu.cn
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Topics
Journal information
Additional information
eISSN:
2747-7576
Language:
English
Publisher:
De Gruyter
Additional information
First published:
January 1, 2010
Publication Frequency:
2 issues per year
