Volume 33, Issue 3

Current accounts on globalization and transnational media flows have reformed traditional debates on media events and have raised questions on the integrative potential of media events at a global level. This article addresses this issue by employing the case of global disasters as media events and exploring some of the characteristics of the global public sphere surrounding them in one of its particular actualizations: that of the Greek audience. The article is empirically grounded on focus group discussions through which questions of perception and framing of disasters as well as of the potential of promotion of global solidarity will be addressed.

International meetings such as the G8 Summit have evolved from the sequestered gatherings of the economic elite to full-scale political media events. Dominant approaches to such events are often text-centered, focusing on the media's framing of protest and overlooking the actions and interactions at such sites. However, media events must also be examined from the perspectives of those involved in the event. Accordingly, a mediation approach is proposed to analyze the media practices of the Dissent! Network at the 2005 G8 Summit and specifically, Hori-Zone eco-village. After qualifying the G8 Summit as a media event, Hori-Zone is established as a site inside the media event. Protests launched from the camp are then analyzed, arguing that their position inside the media event transforms them from direct action into spectacular action. The conclusion reiterates the importance and implications of understanding political media events from the perspective of those inside the media event.

Based on longitudinal research on the media coverage of terrorist attacks, this article suggests a model of how the coverage of these attacks may be conceptualized as a media event and explores the function this serves within society. The main assumption of the model is that journalists change their ritual of news coverage when dealing with exceptional terrorist attacks; they abandon their usual normative professional frame that encompasses such activities as critical scrutiny of governmental actions, and assume a national-patriotic coverage frame that seeks to reestablish normality and restore order. The model can be useful in clarifying the media's role following terror event. While media run the risk of reinforcing the terror event by giving it the public stage its perpetrators seek, by acting as patriots and not as professionals, journalists subvert the message of the terrorists, so that instead of passing on a message of terror, dread, and alarm, the media give the attacked country and society a message of solidarity, partnership, and stubborn endurance against the terrorist threat. The model may also be useful for understanding media coverage of other crisis situations apart from massive terror attacks.

This case study provides a multi-perspective view on the power of political events as a strategy to influence public opinion-building regarding the European Union and the European Idea. To achieve this purpose, it examines one prominent political issue of 2007, namely the German Presidency of the Council of the EU. Looking at three different groups of actors, the German Government, the media, and the audience, the public perception of events is analyzed according to their varying degree of mediatization. The case study compares the three main objectives of the German Presidency on the actors' agendas and describes how issues were framed during three different time periods. The findings suggest that the media agenda was heavily influenced by the government's scheduled events. Regarding the frames identified in the public sphere, the media offered different interpretations, somewhat varying from the political leaders' intentions and from the citizens' perceptions.

This article analyses the intersecting emotive expressions of nationalism, Euroscepticism, and Europeanness in Britain and Ireland during the European Union's 50 th birthday festivities in March 2007. Such discursive manifestations in the Irish and British national press were occasioned by the display and public consumption of fifty-four national cakes at the Berlin Volkfest. The public, ritualistic, and convivial eating of national foods, represented a departure from the usual stale recipe of political summits, and was supposed to excite feelings of identity with the European Union project. Yet the event occasioned press, politicians, and public to delve into backward looking nationalist projections, the result of which was a media event riddled by fragmentation and diverging readings, which have to be interpreted via the multifarious relationships between globalization, national dishes and national identity.