Chapters in this book

1. Frontmatter i
2. Contents vii
3. Introduction 1
4. Chapter 1. The Palace of Consumption 9
5. Chapter 2. Creating an Industry 30
6. Chapter 3. Modernizing Main Street 52
7. Chapter 4. A New Deal for Department Stores 84
8. Chapter 5. An Essential Industry in Wartime 114
9. Chapter 6. The Race for the Suburbs 132
10. Chapter 7. The Postwar Discount Revolution 166
11. Chapter 8. The Death of the Department Store 190
12. Epilogue. Remembering Downtown Department Stores 211
13. Notes 221
14. Index 275
15. Acknowledgments 293