Chapters in this book

1. Front matter i
2. Dedication v
3. Contents vii
4. Lists of images, figures, boxes and tables ix
5. Preface xi
6. Acknowledgements xiv
7. List of abbreviations xvi
8. 1 Introduction 1
9. 2 Context I. The New Labour project 40
10. 3 Context II. Discourse and norm entrepreneurship 63
11. 4 Interests rate 90
12. 5 Context III. A permanent state of discursive war 109
13. 6 Identities 135
14. 7 Context IV. New Labour, old history 162
15. 8 Escaping the past? 182
16. 9 Projecting an image 211
17. 10 Conclusion 230
18. Epilogue. New Labour after Blair 243
19. Appendix 1 254
20. Appendix 2 255
21. Bibliography 259
22. Index 278