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16. The Naked and the TED

  • Evgeny Morozov
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The Best Business Writing 2013
This chapter is in the book The Best Business Writing 2013

Chapters in this book

  1. Frontmatter i
  2. Contents v
  3. Introduction xiii
  4. Acknowledgments xix
  5. Part I. On the Ground
  6. 1. The Sharp, Sudden Decline of America’s Middle Class 1
  7. 2. The Great American Foreclosure Story 35
  8. Part II. Bad Medicine
  9. 3. Bad to the Bone: A Medical Horror Story 95
  10. 4. Prescription for Addiction 123
  11. 5. Anemia Drugs Made Billions, but at What Cost? 133
  12. Part III. Big Business
  13. 6. Making the World’s Largest Airline Fly 151
  14. 7. Gusher 167
  15. Part IV. Bad Business
  16. 8. Vast Mexico Bribery Case Hushed Up by Wal-Mart After Top-Level Struggle 191
  17. 9. Chesapeake and Rival Plotted to Suppress Land Prices 221
  18. 10. Fear Fans Flames for Chemical Makers 235
  19. Part V. Media and Marketing
  20. 11. His. Hers. 249
  21. 12. Top Five Ways Bleacher Report Rules the World! 265
  22. 13. Why India’s Newspaper Industry Is Thriving 281
  23. 14. The Frequent Fliers Who Flew Too Much 305
  24. Part VI. Big Think
  25. 15. Trade-offs Between Inequality, Productivity, and Employment 315
  26. 16. The Naked and the TED 327
  27. Part VII. Adventures in Finance
  28. 17. Wall Street Bonus Withdrawal Means Trading Aspen for Coupons 347
  29. 18. The Tale of a Whale of a Fail 357
  30. 19. Case Against Bear and JPMorgan Provides Little Cheer 371
  31. 20. How ECB Chief Outflanked German Foe in Fight for Euro 377
  32. 21. From The Trouble Is the Banks 387
  33. 22. Why I Am Leaving Goldman Sachs 397
  34. 23. Death Takes a Policy 403
  35. Part VIII. Brave New World
  36. 24. How Companies Learn Your Secrets 421
  37. 25. Glass Works: How Corning Created the Ultrathin, Ultrastrong Material of the Future 445
  38. 26. Skilled Work, Without the Worker 459
  39. 27. I Was a Warehouse Wage Slave 471
  40. 28. In China, Human Costs Are Built Into an iPad 495
  41. 29. How Apple and Amazon Security Flaws Led to My Epic Hacking 515
  42. Permissions 527
  43. Contributors 533
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