Chapters in this book

1. Frontmatter i
2. Contents vii
3. Introduction 1
4. 1. Decades of Fitness in the Dynamic Midwest 14
5. 2. The Transatlantic Birth of the Physical Culture Publishing Company 38
6. 3. Circulating Physiques in an Age of Imperialism and Migration 61
7. 4. Building Up the Nation during the First World War 88
8. 5. The Sensational Rise of Macfadden Publications Inc. 114
9. 6. The Great Depression and the Macfadden Market 147
10. 7. International Issues, Foreign Editions, and the Global Popular 184
11. 8. From the World of Tomorrow to the American Century 214
12. Epilogue : Pulp Empire Today 247
13. Abbreviations 255
14. Notes 257
15. Acknowledgments 297
16. Index 299