Chapters in this book

1. Frontmatter i
2. Contents v
3. Introduction 1
4. CHAPTER 1 Searching for and Deciding to Trust – Key Actions and CORR Standards 11
5. CHAPTER 2 Trust and Tightness-Looseness – Culture and Deciding to Trust 23
6. CHAPTER 3 Middle East and South Asia – Respect Rules 39
7. CHAPTER 4 Latin America – Rapport Is a Requirement 53
8. CHAPTER 5 East Asia – Trustworthy, Competent, Adherent 65
9. CHAPTER 6 The West – Be Open to Sharing Information 81
10. CHAPTER 7 Similarities and Differences – Points of Contact between Regions 93
11. CHAPTER 8 Searching for Trust during a Pandemic 107
12. CHAPTER 9 The Future of Searching for Trust 129
13. CHAPTER 10 Points of Application – How to Maximize Insights from This Book 145
14. Acknowledgments 159
15. Notes 161
16. Index 175