Contents

Chapters in this book

1. Frontmatter i
2. Contents vii
3. Preface ix
4. Acknowledgments xv
5. Introduction 1
6. 1. Understanding television at the beginning of the post-network era 21
7. 2. Television outside the box: the technological revolution of television 53
8. 3. Making television: changes in the practices of creating television 95
9. 4. Revolutionizing distribution: breaking open the network bottleneck 131
10. 5. The new economics of television 167
11. 6. Recounting the audience: measurement in the age of broadband 207
12. 7. Television storytelling possibilities at the beginning of the post-network era: five cases 233
13. Conclusion. Still watching television 263
14. Notes 279
15. Selected bibliography 307
16. Index 321
17. About the author 331