Home Linguistics & Semiotics An earthquake or a category 4 financial storm? A corpus study of disaster metaphors in the media framing of the 2008 financial crisis
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An earthquake or a category 4 financial storm? A corpus study of disaster metaphors in the media framing of the 2008 financial crisis

  • Janet Ho

    Janet Ho is an assistant professor in the Department of English at Lingnan University in Hong Kong. Her current research interests include metaphor studies, discourse analysis, corpus linguistics and pragmatics. Her recent publications have appeared in journals including English for Specific Purposes, Journal of Pragmatics, and Language & Communication. Address for correspondence: Department of English, Ho Sin Hang Building, Lingnan University, Tuen Mun, Hong Kong SAR, China. Email: janho@ln.edu.hk

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Published/Copyright: March 13, 2019

Abstract

This study investigates the use of disaster metaphors in the American media coverage of the 2008 global financial crisis. More specifically, it aims to examine the role of different sub-metaphors in performing various pragmatic and rhetorical functions in financial news discourse. Using the Metaphor Identification Procedure, this study identifies key words from the 1-million-word corpus which comprised the news articles published from September 15, 2008 to March 15, 2009, and examines the associated concordance lines to discern their metaphorical connotations. The findings show that a wide range of sub-source domains of disaster—namely, wind, storm, and water—metaphors was deployed by journalists to capture the various negative impacts of the financial crisis. These findings suggest that the salient extension and mixing of metaphors could enhance the popularization of specialist financial news discourse. The findings also indicate that the news media was complicit in constructing the collective illusion that the financial crisis was unavoidable and not caused by anyone.

About the author

Janet Ho

Janet Ho is an assistant professor in the Department of English at Lingnan University in Hong Kong. Her current research interests include metaphor studies, discourse analysis, corpus linguistics and pragmatics. Her recent publications have appeared in journals including English for Specific Purposes, Journal of Pragmatics, and Language & Communication. Address for correspondence: Department of English, Ho Sin Hang Building, Lingnan University, Tuen Mun, Hong Kong SAR, China. Email: janho@ln.edu.hk

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Published Online: 2019-03-13
Published in Print: 2019-03-26

© 2019 Walter de Gruyter GmbH, Berlin/Boston

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