Ubiquitous but arbitrary iconicity
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Ersu Ding
Ersu Ding (b. 1956) is a professor at Lingnan University 〈ersuding@ln.edu.hk〉. His research interests include semiotics and comparative literature. His publications includeBeyond ontology: A study in Marxist theory of meaning (1994);The sign-character of language (2000);Parallels, interactions, and illuminations (2010); andSemiotics and cross-cultural studies (2011).
Abstract
This paper addresses the issue of iconicity, which is largely neglected by Saussure for playing only a minor role in language. What it tries to show through ample examples is that iconicity exists at every level of language, but more importantly and contrary to popular belief, that the motivatedness of indices and icons does not in any way contradict the notion of the arbitrariness of the sign. This paper addresses the issue of iconicity, which is largely neglected by Saussure for playing only a minor role in language. What it tries to show through ample examples is that iconicity exists at every level of language, but more importantly and contrary to popular belief, that the motivatedness of indices and icons does not in any way contradict the notion of the arbitrariness of the sign.
About the author
Ersu Ding (b. 1956) is a professor at Lingnan University 〈ersuding@ln.edu.hk〉. His research interests include semiotics and comparative literature. His publications include Beyond ontology: A study in Marxist theory of meaning (1994); The sign-character of language (2000); Parallels, interactions, and illuminations (2010); and Semiotics and cross-cultural studies (2011).
©2014 by Walter de Gruyter Berlin/Boston
Artikel in diesem Heft
- Frontmatter
- A semiotic model of visual perception
- Art, science, and value as found in Peirce's ten trichotomies
- Reforming visual semiotics: The dynamic approach
- An early semiotic
- “Language as calculus” in Beckett's writing: A new perspective on Beckett's conception of language
- Media representations of science, andimplications for neuroscience and semiotics
- Ubiquitous but arbitrary iconicity
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- Documentary evidence as hegemonic reconstruction
- Semiotic resources of music notation: Towards a multimodal analysis of musical notation in student texts
- The semiotics of undesirable bodies: Transnationalism, race culture, abjection
- A socio-semiotic framework for the analysis of exhibits in a science museum
- Indefinite identity: The masked terrorist as iconic legisign
- The segmentation of phenomenological space in Licheń as an example of double binds
- Wine labels in Austrian food retail stores: A semiotic analysis of multimodal red wine labels
- Exploring the rhetorical semiotic brand image structure of ad films with multivariate mapping techniques
Artikel in diesem Heft
- Frontmatter
- A semiotic model of visual perception
- Art, science, and value as found in Peirce's ten trichotomies
- Reforming visual semiotics: The dynamic approach
- An early semiotic
- “Language as calculus” in Beckett's writing: A new perspective on Beckett's conception of language
- Media representations of science, andimplications for neuroscience and semiotics
- Ubiquitous but arbitrary iconicity
- Nation and globalization as social interaction: Interdiscursivity of discourse and semiosis in the 2008 Beijing Olympics' opening ceremony
- Documentary evidence as hegemonic reconstruction
- Semiotic resources of music notation: Towards a multimodal analysis of musical notation in student texts
- The semiotics of undesirable bodies: Transnationalism, race culture, abjection
- A socio-semiotic framework for the analysis of exhibits in a science museum
- Indefinite identity: The masked terrorist as iconic legisign
- The segmentation of phenomenological space in Licheń as an example of double binds
- Wine labels in Austrian food retail stores: A semiotic analysis of multimodal red wine labels
- Exploring the rhetorical semiotic brand image structure of ad films with multivariate mapping techniques