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Power and elegance: the language of Sakurai Yoshiko

  • Harumi Minagawa EMAIL logo
Veröffentlicht/Copyright: 21. September 2022
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Abstract

Informed by the social constructionist framework, with particular reference to “linguistic indexicality” and “the positionality principle”, this study examines how the Japanese conservative journalist Yoshiko Sakurai uses her language to construct seemingly opposite male and female images. It finds that she uses a variety of language forms and strategies, along with other aspects of her image construction, to successfully portray a feminine image ‘package’ while, at the same time, owning a very masculine nationalistic and patriotic ideology and choosing to be linguistically dominating and confrontational as she perceives the situation requires. This study provides empirical evidence to complement and add to previous findings about how Japanese women use linguistic strategies to deal with the power dynamics in their professional lives.


Corresponding author: Harumi Minagawa, The University of Auckland, 18 Symonds Street, Auckland, 1010, New Zealand, E-mail:

Acknowledgments

I am deeply indebted to Honorary Associate Professor Nerida Jarkey at the University of Sydney for her encouragement and invaluable support in reworking this paper. I would like to thank the JJL anonymous reviewers for their valuable comments and suggestions. I am especially grateful for the constructive criticism of one of the reviewers that helped reshape this paper. My gratitude also goes to Dr Wayne Lawrence at the University of Auckland for his patient proofreading at different stages of the manuscript development. All remaining errors are mine.

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URLs of the shows from which Sakurai’s speech was extracted:

Commentator 1: [Fitche Gilbourne]. 2017, November 19. Shinchū-ha noda seiko no shōtai o bakuro! [The true self of the pro-China Seiko Noda [Video file]. Retrieved from https://youtu.be/au5wXP6PLNg on 11/8/2018.Suche in Google Scholar

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Debater 2: [News365Japan]. 2010, November 26. Renhōno shishō (takano takeshi) ga asanama kara hazusareta kikkake ga yabai![The incident that saw the mentor of Renhoo (takano takeshi) removed from the ‘asa nama’show is sensational]. [Video file]. Retrieved from https://www.youtube.com/watch?v=jGA3YgTmleg&t=222s on 11/8/2018.Suche in Google Scholar

Panellist: [Globis chikenron]. 2015, July 3. Asahi shimbun: seiki no daigohō wa naze okotta no ka [Why did the biggest false report of the century by Asahi Shimbun occur?]. [Video file] Retrieved from https://www.youtube.com/watch?v=165447kAot0 on 5/04/2019.Suche in Google Scholar

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Show Host 2: [Genron terebi]. 2018, October 8. Don ga gōrei! Takeshita-ha ga Ishiba-shiji ni bunretsu [Godfather of the political world gave an order. The Takeshita group split to support Ishiba]. [Video file]. Retrieved from https://www.genron.tv/ch/sakura-live/archives/live?id=523 on 10/08/2018.Suche in Google Scholar

Show Host 3: [Genron terebi]. 2019, May 10. Kore ga shinjitsu! Hagyūda-shi no shōhi zōzei hatsugen [This is the truth! The comment Mr Hagyūda made on consumption tax increase]. [Video file]. Retrieved from https://www.genron.tv/ch/sakura-live/archives/live?id=601 on 11/05/2019.Suche in Google Scholar

Show Host 4: [Genron terebi]. 2019, February 1. Rēdā shōsha wa kokuren’ampori ni mochikome [Take the radar lock-on dispute to the UN Security Council]. [Video file]. Retrieved from https://www.genron.tv/ch/sakura-live/archives/live?id=573 on 2/02/2019.Suche in Google Scholar

Show Host 5: [Genron terebi]. 2019 March 4. Taiwan ga abunai. Nihon wa nani o su-beki ka [Taiwan is in danger. What should Japan do?]. [Video file]. Retrieved from https://www.genron.tv/ch/sakura-live/archives/live?id=583 on 8/03/2019.Suche in Google Scholar

Other URLs from which quotes were extracted:

[yogofuryoNeo]. 2005, August 15. Nihon no kore kara [Japan’s future]. Retrieved from https://www.youtube.com/watch?v=hdEjykeyDN4 https://www.youtube.com/watch?v=hdEjykeyDN4 on 25/4/2019.Suche in Google Scholar

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[wa nihon]. 2013, June 15. Roku tai ichi demo shimeage [Tightly argued even though outnumbered six to one]. Retrieved from https://www.youtube.com/watch?v=fEFJ2jPlAPI&t=35s` on 25/4/2019.Suche in Google Scholar

[Kimura Hajime]. 2014, May 20. Sakurai Yoshiko-shi, nama-hōsō de kankokujin ronkyaku san-nin o kanzen rompa [Ms Sakurai thoroughly defeats an argument against three Korean debaters on a live broadcast]. Retrieved from: https://www.youtube.com/watch?v=4R9Q4gLHixg on 25/4/2019.Suche in Google Scholar

[Samurai News]. 2018, May 3. Sakurai yoshiko, kami-enzetsu: Edano yukio no daimujun ni akireru [Yoshiko Sakurai, the best speech ever: appalled at Yukio Edano’s self-contradiction]. [Video file]. Retrieved from https://www.youtube.com/watch?v=EqBGAaz0DDA on 30/3/2020.Suche in Google Scholar

[Takeda Tsuneyasu channel 2]. 2019, September 29. Yunesuko ‘sekai kioku’ chūgoku ni hashigo hazusareta kankoku sama e [UNESCO memory of the world; to Korea who lost support from China]. [Video file]. Retrieved from https://www.youtube.com/watch?v=aza3Bd8JFjA on 16/11/2019.Suche in Google Scholar

Received: 2020-04-19
Accepted: 2022-06-13
Published Online: 2022-09-21
Published in Print: 2022-11-25

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Heruntergeladen am 28.11.2025 von https://www.degruyterbrill.com/document/doi/10.1515/jjl-2022-2060/pdf?lang=de
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