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Research on the Influence Mechanism of Dual Social Network Embeddedness Combined Ambidexterity on Entrepreneurial Performance of Returning Migrant Workers

  • Hongxia Zhao , Guotao Wang , Mengjuan Wang and Bin Zhang EMAIL logo
Published/Copyright: December 26, 2022

Abstract

As an important part of rural members, the success of returning migrant workers’ entrepreneurial activities is not only related to the realization of rural comprehensive revitalization strategy, but also related to the stability of national society. Based on the survey data of 962 returning entrepreneurial migrant workers, combined with social network theory and resource-based theory, based on the dual combined ambidexterity of knowledge resources and operation resources, this paper explores the influence mechanism of rural and urban social network embeddedness combined ambidexterity of returning migrant workers on their entrepreneurial performance. The results show that the embeddedness combined ambidexterity between rural and urban social networks is beneficial to the improvement of entrepreneurial performance of returning migrant workers, and the dual entrepreneurial resources combined ambidexterity of knowledge resources and operation resources play an intermediary role between dual social networks embeddedness combined ambidexterity and entrepreneurial performance. The resource integration ability of migrant workers has a positive moderating effect on the intermediary effect. The research results can provide a reference for the state and government to formulate policies and take measures to improve the entrepreneurial performance of returning migrant workers.


Corresponding author: Bin Zhang, School of Economics and Management, Qingdao University of Science and Technology, Qingdao, Shandong, China, E-mail:

Appendix

Table Measurement scales for variables.

Variables Item Source
PER PER1: The sales revenue of our enterprise is increasing rapidly Wu, Liu, and Song (2021)
PER2: We have higher profit margins
PER3: Our enterprise market share increases unceasingly
RUR RUR1: My family and I trust each other Su and Kong (2020)
RUR2: Most of the relatives and I trust each other
RUR3: Most of my rural friends and I trust each other
RUR4: I can get a lot of family support when I start a business
RUR5: I can get a lot of support from my relatives when I start a business
RUR6: I can get a lot of support from rural friends when I start a business
RUR7: I have more relatives or friends in the countryside than the average person
RUR8: I have several relatives or friends who are rural or township officials
RUR9: I have several relatives or friends who work in government agencies or institutions
URB URB1: I keep close contact with my relatives and friends in the city Rui (2017)
URB2: I keep in close contact with my fellow-townsman who worked in the city
URB3: I keep in close touch with my workmates or colleagues from my working days
URB4: I can get a lot of support from urban friends when I start a business
URB5: I know many friends with different professional backgrounds while working in the city
URB6: I got along well with my leader while working in the city
OPE OPE1: I can obtain the factory equipment and other resources for starting a business at a lower cost Zhu (2010)
OPE2: I can obtain technical resources at a lower cost
OPE3: I can obtain venture capital at a lower cost
OPE4: I can obtain human resources at lower cost
KNO KNO1: I can easily get market development information
KNO2: I can easily get marketing information
KNO3: I can easily acquire business management skills
KNO4: I can easily acquire skills in production operations
KNO5: I can easily acquire new product development skills
REA REA1: We can accumulate our own unique resources Wiklund and Shepherd (2009)
REA2: We can make effective use of external resources
REA3: We can develop new resources in the business area
REA4: We are able to expand our business areas by making the best use of existing resources
REA5: We can use new resources to develop products or services
REA6: We are good at obtaining external resources to grow our existing business
REA7: We know the resources needed to develop the enterprise
REA8: We can integrate and utilize different resources

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Received: 2022-03-23
Revised: 2022-10-16
Accepted: 2022-11-25
Published Online: 2022-12-26

© 2022 Walter de Gruyter GmbH, Berlin/Boston

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