Can a charter of diversity make the difference in ethnic minority reporting? A comparative content and production analysis of two Flemish television newscasts
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Hilde Van den Bulck
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Deborah Broos
Abstract
This study combines quantitative content and qualitative production analysis of two (public and commercial) television news programs in Flanders to investigate the impact of a Charter of Diversity on the portrayal of ethnic minorities. Findings of interviews with news production and ethnic minority experts show the ineffectiveness of a Diversity Charter not implemented at the heart of the newsroom. It seems unable to have an impact on journalists' media literacy and social capital, on the discursive structure of the news or characteristics of the production process itself – all more decisive factors in minority reporting. These findings are confirmed by the results of content analysis showing no gradual improvement of ethnic minority portrayal in a newscast produced under a Diversity Charter compared to news produced under no such Charter – both showing little changes in ethnic minority reporting.
© 2011 Walter de Gruyter GmbH & Co. KG, Berlin/Boston
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Artikel in diesem Heft
- Insights from journalists on the future of the press
- Communicative power is power over identity
- Strategic news frames and public policy debates: Press and television news coverage of the euro in the UK
- Can a charter of diversity make the difference in ethnic minority reporting? A comparative content and production analysis of two Flemish television newscasts
- Tiger talk and candy king: Marketing of unhealthy food and beverages to Swedish children
- The effects of verbal and nonverbal elements in persuasive communication: Findings from two multi-method experiments
- Book Reviews
