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Empirical Multimodality Research
Methods, Evaluations, Implications
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Edited by:
Jana Pflaeging
Language:
English
Published/Copyright:
2021
About this book
This volume advances the data-based study of multimodal artefacts and performances by showcasing methods and results from the latest endeavors in empirical multimodal research, representing a vibrant international and interdisciplinary research community. The collated chapters identify and seek to inspire novel, mixed-method approaches to investigate meaning-making mechanisms in current communicative artifacts, designs, and contexts; while attending to their immersive, aesthetic, and ideological dimensions. Each contribution details innovative aspects of empirical multimodality research, offering insights into challenges evolving from quantitative approaches, particular corpus work, results from eye-tracking and psychological experiments, and analyses of dynamic interactive experiences. The approaches and results presented foreground the inherent multidisciplinary nature and implications of multimodality, renegotiating concepts across linguistics, media studies, (social) semiotics, game studies, and design. With this, the volume will inform both current and future developments in theory, methods, and transdisciplinary contexts and become a landmark reference for anyone interested in the empirical study of multimodality.
Author / Editor information
Jana Pflaeging, University of Salzburg; Janina Wildfeuer, University of Groningen; John A. Bateman, Bremen University.
Topics
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I |
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V |
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VII |
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Part I: Introduction
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Jana Pflaeging, John A. Bateman and Janina Wildfeuer Requires Authentication Unlicensed Licensed Download PDF |
1 |
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Part II: Charting Paths for Empirical Research: Theoretical and Methodological Reflections
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John A. Bateman Requires Authentication Unlicensed Licensed Download PDF |
35 |
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John A. Bateman and Tuomo Hiippala Requires Authentication Unlicensed Licensed Download PDF |
65 |
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Barbara Tversky and Angela Kessell Requires Authentication Unlicensed Licensed Download PDF |
91 |
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Ralph Ewerth, Christian Otto and Eric Müller-Budack Requires Authentication Unlicensed Licensed Download PDF |
109 |
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Part III: Empirical Inroads: Case Studies and Results
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Andreas Rothenhöfer Requires Authentication Unlicensed Licensed Download PDF |
141 |
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Christian Mosbæk Johannessen, Mads Lomholt Tvede, Kristoffer Claussen Boesen and Tuomo Hiippala Requires Authentication Unlicensed Licensed Download PDF |
159 |
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Hartmut Stöckl Requires Authentication Unlicensed Licensed Download PDF |
187 |
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Jiaping Kang and Zhanhao Jiang Requires Authentication Unlicensed Licensed Download PDF |
211 |
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Loli Kim and Jieun Kiaer Requires Authentication Unlicensed Licensed Download PDF |
237 |
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Dušan Stamenković and Janina Wildfeuer Requires Authentication Unlicensed Licensed Download PDF |
259 |
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Requires Authentication Unlicensed Licensed Download PDF |
281 |
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Requires Authentication Unlicensed Licensed Download PDF |
285 |
Publishing information
Pages and Images/Illustrations in book
eBook published on:
November 8, 2021
eBook ISBN:
9783110725001
Hardcover published on:
November 8, 2021
Hardcover ISBN:
9783110724912
Pages and Images/Illustrations in book
Front matter:
8
Main content:
287
Illustrations:
26
Coloured Illustrations:
24
Tables:
33
Audience(s) for this book
Academics (Linguistics, German Studies, Digital Media, Image Studies, Media Studies, Digital Humanities)
Safety & product resources
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Manufacturer information:
Walter de Gruyter GmbH
Genthiner Straße 13
10785 Berlin
productsafety@degruyterbrill.com
