PART 1. The Challenge and the Solution

Kapitel in diesem Buch

1. Frontmatter i
2. Contents vii
3. Notice to Readers ix
4. Figures xi
5. PART 1. The Challenge and the Solution 1
6. PART 2. AI and Marketing Essentials 23
7. PART 3. The AI Marketing Canvas 85
8. PART 4. Implementation 175
9. Acknowledgments 207
10. Notes 211
11. Index 235
12. About the Authors 251