Chapters in this book

1. Frontmatter i
2. CONTENTS vii
3. List of Exhibits, Figures, and Tables xi
4. Acknowledgments xiii
5. Introduction 1
6. Chapter 1 What Is the Corporation? 7
7. Chapter 2 Organizational Wealth and the Stakeholder View 35
8. Chapter 3 Research Design and Critical Issues: Three Companies 57
9. Chapter4 The Strategic Role of Values 79
10. Chapter 5 Strategic Response to Competitive Challenges 113
11. Chapter6 Strategic Response to Societal Challenges 139
12. Chapter 7 Globalization: Multinationals in China 165
13. Chapter 8 Implementing Stakeholder Management: Learning and Responding 197
14. Chapter9 The Stakeholder View: Conclusions and Implications 229
15. CASE STUDIES 257
16. Case Study A: Cummins 259
17. Case Study B: Motorola 265
18. Case Study C: Shell 275
19. References 283
20. About the Authors 303
21. Index 305