13. Postfeminist Brand Culture and Celebrity Authenticity

Chapters in this book

1. Frontmatter i
2. Contents v
3. Acknowledgements vi
4. Introduction 1
5. 1. Postfeminist Contexts 23
6. 2. Backlash, New Traditionalism and Austerity-Nostalgia 87
7. 3. New Feminism: Victim vs. Power 105
8. 4. Girl Power and Chick Lit 119
9. 5. Do-Me Feminism and Raunch Culture 139
10. 6. Liberal Sexism 155
11. 7. Postmodern (Post)Feminism 166
12. 8. Queer (Post)Feminism 187
13. 9. Men and Postfeminism 198
14. 10. Cyber-Postfeminism 216
15. 11. Third-Wave Feminism 227
16. 12. Micro/Macro-Politics and Enterprise Culture 237
17. 13. Postfeminist Brand Culture and Celebrity Authenticity 254
18. Bibliography 267
19. Index 295