This publication is presented to you through Paradigm Publishing Services
Yale University Press
Chapter
Licensed
Unlicensed
Requires Authentication
18 THE DUMBEST IDEA IN THE WORLD
You are currently not able to access this content.
You are currently not able to access this content.
Chapters in this book
- Frontmatter i
- Contents v
- INTRODUCTION: BUSINESS IN SOCIETY 1
-
PART 1 THE BACKGROUND
- 1 LOVE THE PRODUCT, HATE THE PRODUCER 11
- 2 A HISTORY OF PHARMACEUTICALS: A CASE FOR TREATMENT 26
- 3 ECONOMIC MOTIVATION 38
-
PART 2 A BRIEF HISTORY OF BUSINESS
- 4 THE MECHANICAL FIRM 51
- 5 THE RISE OF MANUFACTURING 59
- 6 THE RISE OF THE CORPORATION 71
- 7 CHANGING FORTUNES 87
- 8 THE DECLINE OF MANUFACTURING 93
- PART 3 THE SECRET OF OUR SUCCESS 105
- 9 BETTER AT EVERYTHING 105
- 10 BETTER AT BUSINESS 116
- 11 VALUE 123
- 12 STANLEY MATTHEWS CHANGES TRAINS 132
-
PART 4 THE AGE OF INDIVIDUALISM
- 13 MONEY CAN’T BUY YOU LOVE 143
- 14 OR PERHAPS IT CAN: THE MODERN THEORY OF THE FIRM 152
- 15 THE MYTH OF OWNERSHIP 165
- 16 MUST COMPANIES MAXIMISE PROFITS? 178
- 17 LEAKY PIPES AND OVERFLOWING SEWAGE 188
- 18 THE DUMBEST IDEA IN THE WORLD 193
-
PART 5 HOW IT ALL WORKED OUT
- 19 THE EVOLUTION OF FINANCE 203
- 20 THE ART OF THE DEAL 212
- 21 NOT A PRETTY PICTURE 220
- 22 THE FALL OF THE ICONS 229
- 23 THE FINANCE CURSE 243
-
PART 6 THE CORPORATION IN THE TWENTY-FIRST CENTURY
- 24 COMBINATIONS AND CAPABILITIES 251
- 25 A LETTER FROM ARNOLD WEINSTOCK 264
- 26 THE MACNEIL RETURNS TO BARRA 276
- 27 THE HOLLOW CORPORATION 290
-
PART 7 CAPITAL IN THE TWENTY-FIRST CENTURY
- 28 CAPITAL AS A SERVICE 301
- 29 CAPITAL AND WEALTH 312
- 30 WHO ARE THE CAPITALISTS NOW? 325
- 31 IN SEARCH OF CAPITAL 333
-
PART 8 THE BEST OF TIMES, THE WORST OF TIMES
- 32 AMBIGUITY IS A FEATURE, NOT A BUG 341
- 33 AFTER CAPITALISM 351
- ACKNOWLEDGEMENTS 355
- NOTES 356
- BIBLIOGRAPHY 396
- INDEX 429
Chapters in this book
- Frontmatter i
- Contents v
- INTRODUCTION: BUSINESS IN SOCIETY 1
-
PART 1 THE BACKGROUND
- 1 LOVE THE PRODUCT, HATE THE PRODUCER 11
- 2 A HISTORY OF PHARMACEUTICALS: A CASE FOR TREATMENT 26
- 3 ECONOMIC MOTIVATION 38
-
PART 2 A BRIEF HISTORY OF BUSINESS
- 4 THE MECHANICAL FIRM 51
- 5 THE RISE OF MANUFACTURING 59
- 6 THE RISE OF THE CORPORATION 71
- 7 CHANGING FORTUNES 87
- 8 THE DECLINE OF MANUFACTURING 93
- PART 3 THE SECRET OF OUR SUCCESS 105
- 9 BETTER AT EVERYTHING 105
- 10 BETTER AT BUSINESS 116
- 11 VALUE 123
- 12 STANLEY MATTHEWS CHANGES TRAINS 132
-
PART 4 THE AGE OF INDIVIDUALISM
- 13 MONEY CAN’T BUY YOU LOVE 143
- 14 OR PERHAPS IT CAN: THE MODERN THEORY OF THE FIRM 152
- 15 THE MYTH OF OWNERSHIP 165
- 16 MUST COMPANIES MAXIMISE PROFITS? 178
- 17 LEAKY PIPES AND OVERFLOWING SEWAGE 188
- 18 THE DUMBEST IDEA IN THE WORLD 193
-
PART 5 HOW IT ALL WORKED OUT
- 19 THE EVOLUTION OF FINANCE 203
- 20 THE ART OF THE DEAL 212
- 21 NOT A PRETTY PICTURE 220
- 22 THE FALL OF THE ICONS 229
- 23 THE FINANCE CURSE 243
-
PART 6 THE CORPORATION IN THE TWENTY-FIRST CENTURY
- 24 COMBINATIONS AND CAPABILITIES 251
- 25 A LETTER FROM ARNOLD WEINSTOCK 264
- 26 THE MACNEIL RETURNS TO BARRA 276
- 27 THE HOLLOW CORPORATION 290
-
PART 7 CAPITAL IN THE TWENTY-FIRST CENTURY
- 28 CAPITAL AS A SERVICE 301
- 29 CAPITAL AND WEALTH 312
- 30 WHO ARE THE CAPITALISTS NOW? 325
- 31 IN SEARCH OF CAPITAL 333
-
PART 8 THE BEST OF TIMES, THE WORST OF TIMES
- 32 AMBIGUITY IS A FEATURE, NOT A BUG 341
- 33 AFTER CAPITALISM 351
- ACKNOWLEDGEMENTS 355
- NOTES 356
- BIBLIOGRAPHY 396
- INDEX 429