Chapters in this book

1. Frontmatter i
2. Contents v
3. Prologue ix
4. 1. Value- added speech 1
5. 2. Eloquence everywhere 7
6. 3. Knowing how 12
7. 4. How long have I got? 20
8. 5. Where will I be? 27
9. 6. Who am I talking to? (To whom am I talking?) 37
10. 7. Who am I talking to – abroad? 47
11. 8. What to say? 57
12. 9. When do you say it? 65
13. 10. How do they do it? The memory game 75
14. 11. How do they do it? The rule of three 85
15. 12. How do they do it? Weight control 95
16. 13. How do they do it? Order, order 101
17. 14. How do they do it? Variation 108
18. 15. How do they do it? Being natural 118
19. 16. Sounding – natural 126
20. 17. Rates of exchange 135
21. 18. The melody lingers on 144
22. 19. Build- ups, beats, and breaks 153
23. 20. Paralanguage 163
24. 21. Mind your technology 171
25. 22. Talking about content . . . 180
26. 23. Reading it 193
27. 24. Nerve ending 203
28. 25. Homo eloquens 213
29. Appendix 1. Obama’s victory speech delivered at Grant Park, Chicago, 4 November 2008 220
30. Appendix 2. Martin Luther King’s speech delivered at the March on Washington, 28 August 1963 228
31. Endnotes 234
32. Further reading 236
33. Index of personalities 238
34. Index of subjects 240
35. Illustration credits 244