John Benjamins Publishing Company
Chapter 3. Cyberpragmatics in the age of locative media
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Francisco Yus
Abstract
One of the aims of cyberpragmatics (Yus 2001, 2010a, 2011a, 2013) is to explain the role that interfaces play in the (un)successful outcome of virtual interactions, and their mediation in the management of the relevance-related formula of comprehension. However, many things have changed in the way internet is used nowadays compared to the role that it played in the early years of this century, together with a radical change in the presence of internet in people’s lives (a non-stop connection, blurred physical-virtual contexts for interactions, etc.). This chapter will be devoted to today’s locative media and the way in which cyberpragmatics can address the impact of location-based media on the quality of today’s communication, both in physical and virtual environments.
Abstract
One of the aims of cyberpragmatics (Yus 2001, 2010a, 2011a, 2013) is to explain the role that interfaces play in the (un)successful outcome of virtual interactions, and their mediation in the management of the relevance-related formula of comprehension. However, many things have changed in the way internet is used nowadays compared to the role that it played in the early years of this century, together with a radical change in the presence of internet in people’s lives (a non-stop connection, blurred physical-virtual contexts for interactions, etc.). This chapter will be devoted to today’s locative media and the way in which cyberpragmatics can address the impact of location-based media on the quality of today’s communication, both in physical and virtual environments.
Chapters in this book
- Prelim pages i
- Table of contents v
- Acknowledgements vii
- Introduction 1
-
Part I. Theoretical and methodological perspectives
- Chapter 1. Expanding pragmatics 27
- Chapter 2. Computer-mediated discourse in context 47
- Chapter 3. Cyberpragmatics in the age of locative media 75
- Chapter 4. Interpreting emoji pragmatics 107
- Chapter 5. Speech acts and the dissemination of knowledge in social networks 145
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Part II. The discursive management of self on the internet
- Chapter 6. Humour and self-presentation on WhatsApp profile status 175
- Chapter 7. Inviting a purchase 207
- Chapter 8. Online nicks, impoliteness, and Jewish identity in Israeli Russian conflict discourse 235
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Part III. Pragmatics of internet-mediated texts
- Chapter 9. Candidates’ use of Twitter during the 2016 Austrian presidential campaign 259
- Chapter 10. A study on how cultural and gender parameters affect emoticon distribution, usage and frequency in American and Japanese online discourse 287
- Chapter 11. Migration through the English-Greek translated press 321
- Name index 343
- Subject index 347
Chapters in this book
- Prelim pages i
- Table of contents v
- Acknowledgements vii
- Introduction 1
-
Part I. Theoretical and methodological perspectives
- Chapter 1. Expanding pragmatics 27
- Chapter 2. Computer-mediated discourse in context 47
- Chapter 3. Cyberpragmatics in the age of locative media 75
- Chapter 4. Interpreting emoji pragmatics 107
- Chapter 5. Speech acts and the dissemination of knowledge in social networks 145
-
Part II. The discursive management of self on the internet
- Chapter 6. Humour and self-presentation on WhatsApp profile status 175
- Chapter 7. Inviting a purchase 207
- Chapter 8. Online nicks, impoliteness, and Jewish identity in Israeli Russian conflict discourse 235
-
Part III. Pragmatics of internet-mediated texts
- Chapter 9. Candidates’ use of Twitter during the 2016 Austrian presidential campaign 259
- Chapter 10. A study on how cultural and gender parameters affect emoticon distribution, usage and frequency in American and Japanese online discourse 287
- Chapter 11. Migration through the English-Greek translated press 321
- Name index 343
- Subject index 347
