Putting the cart behind the horse

Kapitel in diesem Buch

1. Prelim pages i
2. Table of contents v
3. Introduction 1
4. 1. The localization business case
5. Quantifying the return on localization investment 15
6. GMS technology making the localization business case 37
7. Localization Cost 47
8. 2. Localization quality
9. Quality in the real world 69
10. Putting the cart behind the horse 95
11. 3. Game localization
12. Issues in localizing computer games 121
13. Localizing MMORPGs 135
14. 4. Terminology management
15. A practical case for managing source-language terminology 155
16. Terminology workflow in the localization process 173
17. 5. Localization education
18. A discipline coming of age in the digital age 195
19. 6. Localization standards
20. Localization standards, knowledge- and information-centric business models, and the commoditization of linguistic information 223
21. The creation and application of language industry standards 241
22. 7. Rethinking the paradigm
23. Melding paradigms 281
24. Corpus enhancement and computer-assisted localization and translation 309
25. Appendix 333
26. Suggestions for further reading 343
27. Contributors 347
28. Index 351