10. Spreading Soul Consciousness

Chapters in this book

1. Frontmatter 1
2. Table of Contents 7
3. List of Figures and Tables 9
4. Preface 11
5. 1. Introduction 17
6. Section 1. Theoretical Approaches
7. 2. Globalization and the Marketing Strategies of Japanese New Religions Abroad with Special Reference to Brazil, Africa and Thailand 43
8. 3. A Management Perspective on the Mission Strategies and Global Organizational Structure of the Unification Church 65
9. Section 2. Empirical Investigations: East Asian Religions
10. 4. Post-War Peace Movements 87
11. 5. The Development of Japanese New Religions in Korea 105
12. 6. Falun Gong in Song and Dance 119
13. Section 3. Empirical Investigations: Southeast and South Asian Religions
14. 7. Asian NRMs Are Not All Success Stories 139
15. 8. The Propogation of Thai Theravada Buddhism Overseas 163
16. 9. Contextualizing the Global 179
17. 10. Spreading Soul Consciousness 205
18. Section 4. Empirical Investigations: Japanese Religions in Europe and the Americas
19. 11. Shin Buddhism (Jōdo Shinshū) in Europe 237
20. 12. The Eastward Transmission of Buddhism across the Pacific 259
21. 13. The Management and Marketing of Tenrikyō in its Strategy of Global Expansion 277
22. 14. Transnationalization of Japanese Religions in a Globalized World 295
23. 15. The Significance of Sacred Places in the Proselytization of NRMs 317
24. 16. Habitat Segregation and Epidemicalization of Japanese Religions in the Americas 335
25. Section 5. Future Perspectives: Globalizing New Religions in a Postmodern World
26. 17. Modern New Religions’ Responses to Globalization in a Post-Modern World 357
27. Index 369