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book: Grundzüge der Marktforschung
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Grundzüge der Marktforschung

  • Manfred Hüttner
Language: German
Published/Copyright: 1988
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I

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V

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VII

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XIII
Teil I. Grundlagen

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1

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9

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24
Teil II. Methoden der Datengewinnung in der Marktforschung

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143
Teil III. Methoden der Datenanalyse in der Marktforschung

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154

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175

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198

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258
Teil IV. Sachgebiete der betriebswirtschaftlichen Marktforschung

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280

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Teil V. Die Organisation der betriebswirtschaftlichen Marktforschung

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337

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351

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358

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367

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416

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432

Publishing information
Pages and Images/Illustrations in book
eBook published on:
July 8, 2019
eBook ISBN:
9783110865998
Hardcover published on:
January 1, 1989
Hardcover ISBN:
9783110119817
Edition:
4., völl. neubearb. u. erw. Auf. Reprint 2019
Pages and Images/Illustrations in book
Front matter:
15
Main content:
443
Illustrations:
85
Downloaded on 23.9.2025 from https://www.degruyterbrill.com/document/doi/10.1515/9783110865998/html
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