Chapter 12. Cognitive frames, imaginaries and discursive constructions
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Esperanza Morales-López
Abstract
In this paper, I analyse the discourse construction of the “Integral Catalan Cooperative” (or CIC), a social group which emerged in Catalonia a year before the outbreak of the 15M social movement, but which became consolidated after this group pitched their tents in the Plaza de Cataluña in Barcelona. This group is developing an eco-social initiative based on a new form of cooperativism. The data were collected in spring 2014 by means of the ethnographic method of participant observation.
The analysis shows how one of the main functions of its discourses is the development of a new framework or social imaginary, the “integral revolution.” This construction is discursively supported by lexical creativity to designate the new realities they are building, lexicalised metaphors (that is, ontological image-schemas) and other exceptionally creative metaphors.
Abstract
In this paper, I analyse the discourse construction of the “Integral Catalan Cooperative” (or CIC), a social group which emerged in Catalonia a year before the outbreak of the 15M social movement, but which became consolidated after this group pitched their tents in the Plaza de Cataluña in Barcelona. This group is developing an eco-social initiative based on a new form of cooperativism. The data were collected in spring 2014 by means of the ethnographic method of participant observation.
The analysis shows how one of the main functions of its discourses is the development of a new framework or social imaginary, the “integral revolution.” This construction is discursively supported by lexical creativity to designate the new realities they are building, lexicalised metaphors (that is, ontological image-schemas) and other exceptionally creative metaphors.
Chapters in this book
- Prelim pages i
- Table of contents vii
- Preface ix
- Chapter 1. Constructionism in historical writing 1
- Chapter 2. White, Burke and the “literary” nature of historical controversies 17
- Chapter 3. The discursive construction of reality in the context of rhetoric 41
- Chapter 4. Understanding social conflict 67
- Chapter 5. I am and I am not Charlie 83
- Chapter 6. Media representations of recent human migrations to the United Kingdom and other Western countries 107
- Chapter 7. Rhetorical analysis of health risk discourse 133
- Chapter 8. Critical analysis of an educational discourse practice 159
- Chapter 9. The (re)construction of gender roles in the genre of song 181
- Chapter 10. Posthumanism and the city 203
- Chapter 11. Discourses of social movements in Southern Europe 227
- Chapter 12. Cognitive frames, imaginaries and discursive constructions 249
- Epilogue 273
- Author index 285
- Subject index 289
Chapters in this book
- Prelim pages i
- Table of contents vii
- Preface ix
- Chapter 1. Constructionism in historical writing 1
- Chapter 2. White, Burke and the “literary” nature of historical controversies 17
- Chapter 3. The discursive construction of reality in the context of rhetoric 41
- Chapter 4. Understanding social conflict 67
- Chapter 5. I am and I am not Charlie 83
- Chapter 6. Media representations of recent human migrations to the United Kingdom and other Western countries 107
- Chapter 7. Rhetorical analysis of health risk discourse 133
- Chapter 8. Critical analysis of an educational discourse practice 159
- Chapter 9. The (re)construction of gender roles in the genre of song 181
- Chapter 10. Posthumanism and the city 203
- Chapter 11. Discourses of social movements in Southern Europe 227
- Chapter 12. Cognitive frames, imaginaries and discursive constructions 249
- Epilogue 273
- Author index 285
- Subject index 289
